MarTech Platform Specialist

Called to K-LOVE

Inspiring People to Move Closer to Jesus

At K-LOVE every role is ministry.

We hire first for ministry alignment and a shared commitment to our faith mission vision and values. We then seek talented professionals who can use their God-given gifts skills and experience to serve with excellence.

If you love Jesus and are called to be part of a ministry that places Christ at the center of everything we do we invite you to explore this opportunity. If your heart aligns with our mission and you possess the knowledge skills and abilities needed for the role please keep reading.

Join K-LOVE as a MarTech Platform Specialist and use your technical expertise data insights and collaborative skills to power multichannel marketing campaigns that advance our ministrys mission!

Heres some of what you will be doing:

• Execute and optimize complex email campaigns using platforms like Salesforce Marketing Cloud.
• Implement A/B tests and report on performance metrics for email push and SMS campaigns.
• Oversee technical aspects of SMS and push notification campaigns ensuring delivery and compliance standards.
• Analyze performance metrics and provide actionable insights for campaign effectiveness.
• Manage advanced segmentation strategies and ensure accurate tracking of lead sources.
• Collaborate with digital and web teams to test and optimize landing pages troubleshooting integration issues.
• Analyze campaign data and provide actionable insights to the marketing team.
• Create detailed reports using Pardot Salesforce CRM Snowflake and other tools.
• Utilize Snowflake and SQL for data queries integration and reporting.
• Develop and debug HTML/CSS for complex forms and emails.
• Coordinate multiple projects simultaneously and implement process improvements.
• Support content development and alignment with campaign goals.
• Oversee technical aspects of campaign creation (within Salesforce CRM) and UTM link tracking strategies ensuring adherence to standards.
• Manage the development testing implementation and reporting phases of marketing journey projects.
• Collaborate with cross-functional teams to support marketing initiatives.

Heres some experiencewe are seeking:

• 2-5 years experience with practical experience and expertise in one domain.
• Advanced understanding of agile methodologies utilizing Kanban boards (Azure DevOps).
• Proficient in managing Tealium AudienceStream for customer data analysis and segmentation.
• Expertise in Salesforce CRM including customizing features for marketing initiatives.
• Advanced knowledge of marketing automation platforms like Pardot Marketing Cloud Braze or Eloqua.
• Strong data analysis skills with the ability to interpret complex datasets.
• Proficiency in advanced web technologies such as HTML CSS and JavaScript.
• Expertise in executing and optimizing SMS and push notification campaigns.
• Proficient in utilizing UTM parameters for detailed campaign tracking.
• Advanced skills in campaign tracking and analysis providing detailed reports.
• Proficiency in Google Analytics and Tealium Tag Manager for comprehensive analysis.
• Proficiency in Snowflake and SQL for complex data queries and reporting.

What can we offer you

• Industry leading Medical Dental & Vision coverage
• Short/long term disability and life insurance
• Robust 401K with company match
• Parental leave with Baby Bonding pay
• Generous PTO holidayand sick pay
• Unique company culture that includes exclusive access to concerts movie premieres media industry events and more
• Leadership and Career Development Programs

Why work for K-LOVE

K-LOVE is a nonprofit multi-platform media company on a mission to draw people closer to Christ. Founded in 1982 in Santa Rosa CA with a singular radio station K-LOVE today owns and operates the nations two largest Christian music radio networks (K-LOVE and Air1) with over 1000 broadcast signals across all 50 states streaming audio reaching around the world and a growing family of media ministries including podcasts books films concerts and events. K-LOVE employs nearly 500 team members between its office in Nashville TN and field locations around the country. You can view our mission and values here Mission Beliefs & Values.

As an Equal Opportunity Employer K-LOVE makes employment decisions based on merit and other legitimate reasons. The Company is committed to a diverse and inclusive work environment and equal employment opportunities regardless of protected class characteristic or status. However K-LOVE is a religious non-profit organization where all team members contribute to the Companys mission of encouraging our audiences to have a meaningful relationship with Christ. Thereforepursuant to the Civil Rights Act of 1964 Section 702 (42 U.S.C. 2000e I(a)) K-LOVE has the right to hire only candidates who agree with the Companys Statement of Faith Mission Vision and Values. Also as a religious non-profit organization the Company is not governed by the CA Fair Employment and Housing Act.