Manager, Social Media
Job Location:
New York City, NY - USA
Yearly Salary:
Posted:
Application Deadline:
Vacancies:
Job Summary
ABOUT JAZZ AT LINCOLN CENTER
The mission of Jazz at Lincoln Center is to entertain enrich and expand a global community for jazz through performance education and advocacy.
We believe jazz is a metaphor for Democracy. Because jazz is improvisational it celebrates personal freedom and encourages individual expression. Because jazz is swinging it dedicates that freedom to finding and maintaining common ground with others. Because jazz is rooted in the blues it inspires us to face adversity with persistent optimism.
Jazz is one of Americas most profound and enduring cultural contributions inseparable from the story of this country its history its struggles its democratic ideals and its continuing evolution. We are stewards of that legacy. The three pillars of our workperformanceeducation andadvocacyare one mission expressed three ways each reinforcing and requiring the other two. You cannot perform without honoring the history that gives the music meaning. You cannot educate without the conviction that what you are teaching deserves to outlast you. You cannot advocate without the lived experience of the art itself. We look for people who feel that wholeness in full across all three pillars.
POSITION DESCRIPTION
The Manager Social Media plays a key role in creating compelling on-brand content for Jazz at Lincoln Centers social media platforms ensuring alignment with marketing and branding objectives and standards. A core member of the PR and External Communications and Concerts and Touring teams this role is responsible for developing capturing writing and editing content that engages our audiences across multiple social channels. This role is also key to elevating the brand and voice of the Jazz at Lincoln Center Orchestra and band members.
The position actively monitors engagement tracks performance and consistently seeks out creative opportunities to engage both current followers and new audiences. The role focuses on content creation offering a creative professional the opportunity to amplify Jazz at Lincoln Centers digital presence through impactful and engaging social media strategies and posts.
KEY RESPONSIBILITIES
CONTENT AND STRATEGY
- Produce engaging content including videos photos captions etc. that tells an authentic and compelling story about Jazz at Lincoln Centers programs and campaigns.
- Develop and execute innovative social media content strategies across all platforms including TikTok Instagram Facebook LinkedIn and X ensuring alignment with Jazz at Lincoln Centers brand and marketing goals.
- Craft platform-tailored content ensuring the right tone and format for each social channel with a focus on driving engagement and amplifying Jazz at Lincoln Centers brand narrative.
- Support live event coverage including season concerts Dizzys Club marquee events education development and summer programs with real-time content creation and storytelling.
- Travel domestically and internationally with the Jazz at Lincoln Center Orchestra approximately 10 to 15% of the year to capture and publish tour content.
- Work closely with internal departments the Jazz at Lincoln Center Orchestra members and guest artists to gather and coordinate content assets.
AUDIENCE OPERATIONS AND MEASUREMENT
- Implement strategies to expand reach and grow audiences while maintaining strong engagement with existing followers through creative and relevant content.
- Manage community engagement including comments replies and messages on social media platforms using Jazz at Lincoln Centers institutional accounts and organization-provided equipment.
- Maintain an organized content calendar and daily posting schedule.
- Effectively track and report engagement and share insights and recommendations to enhance future content strategies.
- Create and launch new initiatives across all platforms that support marketing and educational programs.
- Monitor and apply trends and tools to increase effectiveness of social media.
- Identify and cultivate relationships with influencers and partners to expand reach and visibility routing any associated expenditures through the established Marketing approval process.
QUALIFICATIONS
- Proven experience in social media content creation and management with a strong portfolio demonstrating a range of creative assets.
- Bachelors degree or an equivalent combination of education and experience; 5 years of social media or content creation experience at a high-profile brand or creator account.
- Experience managing digital production and content creation.
- Fluency with social media mobile and digital technology.
- Proven understanding of emerging platforms online communities and industry trends.
- Excellent written and verbal communication skills.
- Understanding of the arts industry required with work experience in the arts or entertainment industries and knowledge of jazz its key figures history current trends etc. preferred.
- Ability to sustain frequent real-time engagement with online audiences and to represent the organization publicly across social channels.
- Superb organizational and analytical skills.
- Familiarity with digital analytics and media tracking tools.
- Ability to stand for extended periods while covering live events.
- Availability to work evenings and weekends as required by the performance and event calendar including real-time coverage outside standard business hours.
- Valid drivers license and a valid passport or the ability to obtain a passport prior to the first tour assignment.
WORKING AT JAZZ AT LINCOLN CENTER
The music is present here literally and philosophically and the people who thrive are the ones who feel that and lean into it. They are Fans Advocates Musicians and Educators who know that you cannot shape what comes next without first honoring what came before who ask why something is the way it is before they presume to know what it should become. They find their own work more meaningful because of its proximity to something larger and they understand that excellence in any role regardless of function is connected to what happens on stage and in classrooms and communities around the world. The passion that runs through this organization can be felt on your first day and it is the thing people miss most when they leave.
We are a live-events organization and our schedule reflects that energy: we expect full presence when the work and the art call for it. Within that we strive to create real flexibility for our people. Flex Mondays give staff the freedom to work from wherever suits them best and Tuesday through Friday our teams come together in person with the understanding that the work and the art will sometimes ask for more. We trust our people to know the difference and we build around that trust.
Benefits reflect the same investment in our people: comprehensive health retirement and a seat inside the life of this organization. Staff have access to the breadth of JALC programmingfrom live performances to access at Dizzys Club to world-class jazz education through Swing University and beyondbecause we believe the people who do this work deserve to experience it not just support it.
HOW TO APPLY
Click the button above to apply. Please include a cover letter and salary requirements with your application.
Jazz at Lincoln Center is an equal opportunity employer that affords equal opportunities to all applicants employees contractors and other covered persons and prohibits discrimination and harassment of any type without regard to race color religion age sex national origin disability status genetics protected veteran status sexual orientation gender identity or expression or any other characteristic protected by federal state or local laws. Jazz at Lincoln Center is committed to creating an inclusive open and respectful culture that reflects and embraces diversity.
Required Experience:
Manager
About Company
Jazz at Lincoln Center is part of Lincoln Center in New York City. Wynton Marsalis is the artistic director and the leader of the Jazz at Lincoln Center Orchestra. Home to Dizzy's Club, Rose Theater, and The Appel Room.
