Manager, Programmatic Marketing

At New Engen we help brands grownot just bigger but smarter. Were a digital marketing agency built to drive meaningful impact across the entire customer journey blending media creative analytics influencer and retail strategies into performance-driven campaigns.

Some clients partner with us through long-term agency relationships. Others tap into specialized solutionslike Donut Studios our in-house creative studio for platform-native and short-form content or Acorn Creator Suite our influencer marketing solution built for retail impact. While each solution brings its own focus and flavor theyre all part of how we deliver for our clients together as one team.

Were a collaborative group of strategists creatives analysts and makers who are all in on helping brandsand each otherthrive. We work hard stay humble and build with purpose.

Lead Programmatic Campaign Strategy & Execution
Own programmatic strategy and execution across Display Online Video CTV and retail media. Apply deep channel expertise to ensure campaigns are structured optimized and executed against client goals.

Manage and Develop Talent
Manage and mentor a small team of Associates and Senior Associates providing coaching reviewing work and ensuring high-quality accurate execution. Help team members build greater ownership and independence over time.

Own Client Relationships
Serve as the primary relationship owner for small to mid-sized clients or as the programmatic channel lead within larger enterprise accounts. Present performance recommendations and strategic opportunities with confidence across stakeholder levels.

Drive Account Strategy and Growth
Independently develop data-backed account strategies and identify opportunities to grow client relationships through new channels creative concepts bid strategies attribution approaches upsells and cross-sells.

Analyze Performance and Turn Data Into Action
Compile and analyze campaign data with a high degree of accuracy identify meaningful trends and opportunities and translate findings into clear recommendations that improve performance and solve complex business challenges.

Partner Across Creative and Media Teams
Collaborate with Creative and cross-functional media teams to develop rapid testing strategies strengthen the overall media mix and ensure programmatic efforts support broader client objectives.

Build Strong Platform and Publisher Partnerships
Vet and manage relationships with DSPs publishers and other media partners across the client portfolio identifying new opportunities capabilities and solutions that can improve performance.

Operate with Independence
Own account and channel strategy with limited oversight proactively solving complex problems and balancing hands-on channel expertise with growing responsibility for people clients and strategic outcomes.

• 3 years of digital media experience with a focus on programmatic execution through The Trade Desk or other DSPs; experience with direct publisher or retail media buying is a plus.
• Strong programmatic expertise across Display Online Video CTV and retail media with a working knowledge of the broader digital media mix.
• Proven experience managing client relationships and communicating effectively with stakeholders across varying levels and audiences.
• Strong analytical skills with the ability to interpret performance data identify trends and translate insights into strategic recommendations; working knowledge of statistics and probability.
• Experience developing data-backed media strategies across areas such as campaign optimization bid strategy attribution and creative testing.
• Ability to mentor junior team members review and QA deliverables with precision and provide clear constructive coaching.
• Strong communication and presentation skills with the ability to articulate complex ideas clearly and persuasively.
• A self-starter mindset with the ability to operate independently solve complex problems and navigate a high degree of ambiguity.
• Collaborative curious and adaptable with a continuous-learning mindset and the ability to work effectively across teams.
• Location: Preference for candidates based in Seattle or New York City who can work a hybrid schedule (2 days/week in office).

• Hybrid work environment with flexible hours
• Unlimited PTO company holidays
• Comprehensive medical dental vision and disability coverage
• Life & AD&D insurance
• 401(k) with company match
• Paid parental leave & family support
• Pet care perks & insurance
• Learning & career development programs
• Commuter & transit benefits
• Exclusive employee discounts

Salary Range: $85000-$95000 USD annually

Compensation for each opportunity is determined based on the applicable labor market the scope and structure of the role or engagement and the individuals qualifications and experience.

New Engen is proud to have offices in Seattle New York and Northwest Arkansas each one anchoring teams that drive creativity collaboration and culture. But great work isnt limited to those zip codes. We also support a distributed team of remote employees across the country giving people the flexibility to do their best work wherever they are.

We currently hire full-time employees in the following states: Arkansas California Colorado Florida Georgia Illinois Michigan Missouri Nevada New Jersey New York North Carolina Oregon Pennsylvania South Carolina Tennessee Texas Virginia Washington and Wisconsin

Lets Build Whats Next Together If youre passionate about media and eager to make a meaningful impact with a team thats all in wed love to hear from you.

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