Manager of Public Relations (Full Time Year Round)

Job SummaryCrystal Mountain the Midwests premier year-round resort community is seeking a manager of public relations to lead all aspects of media relations. This position requires exceptional communication skills both written and verbal innovative thinking and positive brand awareness of environmental and social this position walking the talk is critical including a passion for outdoor recreation and travel and a healthy active Duties and ResponsibilitiesDay-to-day creation and distribution of communications (external and key internal messaging) with focus on 1) driving business to the resort including ancillary lines of business and 2) supporting a positive image/reputation. Generate positive year-round earned media by preparing maintaining and distributing relevant media tools such as press releases fact sheets talking points and seasonal kits served up to multiple channels. Primary spokesperson for all media interviews requests and on-camera speaking and sustain effective partnerships and talking points advocacy communications speeches social media posts and arrange media interviews etc. for resort staff. Proactively develop and sustain relationships with travel lifestyle and industry niche media professionals tourism and community organizations bloggers influencers etc. to generate positive local regional national and international coverage and recognition. Maintain an up-to-date database with key contacts/resources. Respond promptly to requests for photography video and resort information. Plan and host media-related visits including FAM trips. Participate in creating special events that build positive image brand awareness and generate incremental revenue particularly during lower occupancy periods. Exemplifies Crystal Mountains Core Values. Other duties as SpecificationsCompetencies/Experience:Five years of experience in communications which could be in journalism advertising and/or public relations in a corporate or agency and grammatically impeccable written and verbal story-teller through multiple channels social print on-camera in-person etc. Has a passion for outdoor recreation and is committed to a healthy active lifestyle. Advanced skier (alpine or Nordic)/boarder; golfing skills also with still and video photography and to host and entertain groups and extend a feeling of genuine a network of relationships with travel snow sports lifestyle and outdoor recreation to multi-task leverage self and adapt quickly to changing in use of MS Office Suite (PowerPoint Excel Word) WordPress Dropbox database management and familiarity with photo and video editing in the media industry particularly the demands of meeting a production interpersonal and networking :Minimum BA degree in Journalism Public Relations Marketing Communications or equivalent and five years of work experience ideally in hospitality resort or outdoor recreation and domestic travel experience. Physical & Other Requirements:Ability to be and work performing the duties of this job the employee is regularly required to stand and talk or hear. The employee is frequently required to walk; use hands to finger handle or feel and reach with hands and arms. The employee is occasionally required to stoop kneel crouch or crawl. Specific vision abilities required by this job include close vision distance vision color vision peripheral vision depth perception and ability to adjust focus. Evenings weekends and holidays are a regular part of the schedule. Ability to clearly communicate to both large and small groups. Non-smoking candidates preferred.