Entry, EKIN Marketplace, Retail Marketing, Washington DC
Columbia, SC - USA
Job Summary
Become a Part of the NIKE Inc. Team
NIKE Inc. does more than outfit the worlds best athletes. It is a place to explore potential obliterate boundaries and push out the edges of what can be. The company looks for people who can grow think dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers leaders and visionaries. At Nike it is about each person bringing skills and passion to a challenging and constantly evolving the game.
WHO WE ARE LOOKING FOR
Does pulling back the paperon afreshpair of trainersspark an irresistible urge to go for a runDo you get fired up at the opportunity to lead a group of store employees through a technical session on the difference between Nike running shoes Are you down to help someone discover their passion for sportsDo you love retail learning about athleteneedsand watching the moment of truth whenthey choosetheshoeto run their first 5K inIf so we believe this could be the job for you!
In 1981 Nike created the EKIN team (EKIN is Nike spelled backwards) to be Nikes Athlete Missionaries and serve as a reminder to go back to the dayswhen athletes represented Nike converted other athletes to our shoes and built personal and meaningful relationships in the community.
Today EKINs continue that mission and bring Nikes inspiration and innovation to athletes in the markets they serveand beyond.Focusedon Nikes foundationinrunning this role will ensure day-to-day consistency cohesion and impact of Nike by way ofbuildingrelationships and delivering elevatededucationexperiences in partnership withNike-owned retail and key sporting goods partners.As Nikes product authority EKINs use their voice both internally and at times externally to empower all athletes tomake sporta daily habit.We are looking for an EKIN to join our team based inWashington DC.
The ideal candidate brings a dedicated approach passion for running and sport some background in retail and excellent presentation skills. Its how we startedover50 years ago and the combination of these qualities will power Nike in compelling ways to better serve athletes for the next 50 years.
WHAT YOU WILL WORK ON
Bringing keyNikeproductstories to life across the marketplace as Nikes product authority
Leveraging marketplace expertise to developlocally relevantseasonal plansalignedwith cityor geomarketing teams
Leveraging your passion and position to strategically authenticateNikeproductstoriesin the marketplace
Creating experiential trainingsessionsthatenergizeRetailAssociates in your market witheffective tools that drive reach and impact across multiple formats including video virtualand immersive in-person sessions.
Actively participate in thesportcommunity. Youwillintegrate and collaborate with the community inmeaningful and impactful ways that reinforce Nikes mission and beliefs.
You willserve as Nikes eyes and ears shaping marketplace insights with observations of the consumer product competition and trends.
WHO WILL YOU WORK WITH
You will report into the Territory EKIN Manager and will work closely with yourCentralized EKIN team Territory EKIN teams andCity/Geography Marketing teams to prioritize seasonal opportunities.You will collaborate with Account Training & Delivery partners to optimize education touchpoints against the holistic vision of athlete education in your market and more broadly.You will work with Field Leadership teams Store teams and Retail Store Operations team as execution partners. Additionally you will manage external vendor partners in the creation of training events.
WHAT YOU BRING TO NIKE
Bachelors degree in marketing communication sports management or related field. Will accept any suitable combination of education experience and training
2 years of retail sales customer service mentoring or instructing experience
Demonstrated knowledge of the running market as it relates to consumer trends local market hot spots and retail destinations
Ability to connect and inspire people meeting facilitation and making strategic recommendations
Ability to drive a culture of always-on testing and learning including the rapid application of consumer signals into strategy planning and content iteration
Must have a deep passion for the NIKE brand and sports
Positive and active presence on social media and across the digital world with experience in content creation and online storytelling
Willingness and ability to travel up to 75% of the time
Must lift heavy objects and sample bags that weigh up to 50 lbs.
Experience with an event agency orlarge-scalespecial events preferred but not required
#MYNEXT: Be Empowered to Grow within Nike and Create the Future
We offer a number of accommodations to complete our interview process including screen readers sign language interpreters accessible and single location for in-person interviews closed captioning and other reasonable modifications as needed. If you discover as you navigate our application process that you need assistance or an accommodation due to a disability please complete the Candidate Accommodation Request Form.