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Director Customer Insights and Engagement- Neuroscience


Job Location:

Princeton, NJ - USA

Monthly Salary: Not provided by the employer
Posted: 2 August 2026 (30+ days ago)
Application Deadline: 30 October 2026
Vacancies: 1 Vacancy

Job Summary

Working with Us
Challenging. Meaningful. Life-changing. Those arent words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here uniquely interesting work happens every day in every department. From optimizing a production line to the latest breakthroughs in cell therapy this is work that transforms the lives of patients and the careers of those who do it. Youll get the chance to grow and thrive through opportunities uncommon in scale and scope alongside high-achieving teams. Take your career farther than you thought possible.

Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits services and programs that provide our employees with the resources to pursue their goals both at work and in their personal lives. Read more: Director Customer Insights & Analytics is the single accountable owner of the Customer Experience (CX) organizations end-to-end data and measurement strategy from metrics definition and data architecture through reporting cadence and governance building rigorous real-world-data-driven models of what is actually moving fulfillment persistency and patient enrollment and closing the gap between assumption-based estimates and validated in-market performance.

The role carries a secondary complementary focus on market research (generating and synthesizing patient and provider insight to inform solution design) and digital engagement analytics (measuring how patients and providers interact with digital touchpoints such as SMS programs webinars apps and emerging AI-driven support tools).

This is a highly cross-functional role reporting into the Executive Director Customer Insights & Engagement with a dotted line to the VP Customer Experience Neuroscience reflecting the roles dual accountability to the insights & analytics discipline and to the broader CX organization it serves. The Director will directly inform CX strategic planning and the teams shift toward a more frictionless data-informed patient engagement model.

Responsibilities:

Analytics & Measurement

  • Own the CX organizations end-to-end data and measurement strategy defining the metrics framework data architecture and reporting cadence used to track performance across fulfillment persistency compliance and enrollment and serving as the single point of accountability for data quality and consistency across all CX solutions
  • Own end-to-end measurement of CX success metrics fulfillment 30-/60-/90-day persistency compliance and Net Promoter Score partnering with brand analytics real-world data providers and internal data/technology teams
  • Build validate and continuously refine annualized impact models underpinning CX solutions (e.g. SMS/refill reminder programs community resource navigation nurse support programs EHR integrations connected adherence devices) replacing preliminary benchmark assumptions with real-world performance data as programs mature
  • Lead root-cause and segmentation analysis on drop-off points across the treatment journey (access delays early side-effect-related discontinuation missed follow-up referral fragility) to prioritize where investment yields the highest return
  • Partner with Innovation & Digital teams on integrated data infrastructure work connecting patient program and partner data (CRM EHR pharmacy claims) into a unified analytic view
  • Support validation of AI-driven triage and adherence-phenotyping models ensuring they are statistically sound and clinically credible

Market Research

  • Commission and synthesize primary market research (patient/HCP attitudinal and behavioral studies qualitative pain-point research) to complement claims-based analytics ensuring solution design stays grounded in lived patient and provider experience
  • Maintain a consolidated view of patient experience across the treatment journey feeding directly into ongoing analysis of why patients dont start or dont stay on therapy
  • Translate market-level variation (payer mix pharmacy infrastructure provider capacity social determinants) into segmented insight that informs where and how solutions should flex by geography

Digital Engagement Analytics

  • Measure performance and engagement across digital touchpoints SMS programs onboarding webinars social/programmatic media websites and emerging AI-driven enrollment and support tools
  • Provide the analytic backbone for the shift from opt-in to opt-out enrollment models tracking adoption activation and effectiveness of frictionless enrollment mechanisms
  • Partner with digital/innovation teams to instrument new tools with the right measurement from the outset avoiding retrofit analytics

Cross-Functional & Strategic Support

  • Proactively shape strategic planning across the full patient treatment journey by surfacing data-backed recommendations before theyre asked for flagging emerging risks and opportunities early not just responding to requests
  • Lead joint problem-solving with the Patient Access Liaison (PAL) organization translating field-level signals (prior authorization submission patterns provider engagement behavior) into territory-level insight paired with concrete actionable recommendations and co-owning follow-through to resolution
  • Bring a point of view not just findings: pair every insight presented to senior leadership with a recommended course of action and drive alignment across stakeholders to move from analysis to decision and execution

Team Development

  • Build and mentor analytical talent within the Customer Insights & Engagement function fostering both technical (analytics data science) and strategic (storytelling stakeholder management) capability
  • Foster a culture of curiosity rigor and continuous improvement

Qualifications:

Required:

  • Bachelors degree required; advanced degree in analytics biostatistics health economics market research or a related quantitative field preferred
  • Minimum 8 years in healthcare/pharma analytics patient services or customer insights ideally within specialty rare disease or CNS therapeutic areas
  • Demonstrated experience building ROI/impact models for patient support programs
  • Strong command of real-world data sources (claims specialty pharmacy CRM) and comfort partnering with data science/technology teams
  • Working knowledge of market research methodologies (qualitative and quantitative) and digital engagement measurement
  • Ability to translate complex sometimes ambiguous data into clear decision-ready narratives for senior stakeholders

Preferred:

  • Experience with AI/ML-driven segmentation triage or adherence-phenotyping models
  • Background in behavioral health psychiatry or CNS markets
  • Prior experience supporting large-scale commercial transformation initiatives including work with external strategy consultancies
  • Familiarity with compliant matrix collaboration across field market access and marketing functions

If you come across a role that intrigues you but doesnt perfectly line up with your resume we encourage you to apply anyway. You could be one step away from work that will transform your life and career.

Compensation Overview:

Princeton - NJ - US: $197800 - $239681

The starting compensation range(s) for this role are listed above for a full-time employee (FTE) basis. Additional incentive cash and stock opportunities (based on eligibility) may be available. The starting pay rate takes into account characteristics of the job such as required skills where the job is performed the employees work schedule job-related knowledge and experience. Final individual compensation will be decided based on demonstrated experience.

Eligibility for specific benefits listed on our careers site may vary based on the job and location. For more on benefits please visit offerings are subject to the terms and conditions of the applicable plans in effect at the time and may require enrollment. Our benefits include:

  • Health Coverage: Medical pharmacy dental and vision care.

  • Wellbeing Support: Programs such as BMS Well-Being Account BMS Living Life Better and Employee Assistance Programs (EAP).

  • Financial Well-being and Protection: 401(k) plan short- and long-term disability life insurance accident insurance supplemental health insurance business travel protection personal liability protection identity theft benefit legal support and survivor support.

Work-life benefits include:

Paid Time Off

  • US Exempt Employees: flexible time off (unlimited with manager approval 11 paid national holidays (not applicable to employees in Phoenix AZ Puerto Rico or Rayzebio employees)

  • Phoenix AZ Puerto Rico and Rayzebio Exempt Non-Exempt Hourly Employees: 160 hours annual paid vacation for new hires with manager approval 11 national holidays and 3 optional holidays

Based on eligibility* additional time off for employees may include unlimited paid sick time up to 2 paid volunteer days per year summer hours flexibility leaves of absence for medical personal parental caregiver bereavement and military needs and an annual Global Shutdown between Christmas and New Years Day.

All global employees full and part-time who are actively employed at and paid directly by BMS at the end of the calendar year are eligible to take advantage of the Global Shutdown.

*Eligibility Disclosure: The summer hours program is for United States (U.S.) office-based employees due to the unique nature of their work. Summer hours are generally not available for field sales and manufacturing operations and may also be limited for the capability centers. Employees in remote-by-design or lab-based roles may be eligible for summer hours depending on the nature of their work and should discuss eligibility with their manager. Employees covered under a collective bargaining agreement should consult that document to determine if they are eligible. Contractors leased workers and other service providers are not eligible to participate in the program.

Uniquely Interesting Work Life-changing Careers
With a single vision as inspiring as Transforming patients lives through science every BMS employee plays an integral role in work that goes far beyond ordinary. Each of us is empowered to apply our individual talents and unique perspectives in a supportive culture promoting global participation in clinical trials while our shared values of passion innovation urgency accountability inclusion and integrity bring out the highest potential of each of our colleagues.

On-site Protocol

BMS has an occupancy structure that determines where an employee is required to conduct their work. This structure includes site-essential site-by-design field-based and remote-by-design jobs. The occupancy type that you are assigned is determined by the nature and responsibilities of your role:

Site-essential roles require 100% of shifts onsite at your assigned facility. Site-by-design roles may be eligible for a hybrid work model with at least 50% onsite at your assigned facility. For these roles onsite presence is considered an essential job function and is critical to collaboration innovation productivity and a positive Company culture. For field-based and remote-by-design roles the ability to physically travel to visit customers patients or business partners and to attend meetings on behalf of BMS as directed is an essential job function.

Supporting People with Disabilities

BMS is dedicated to ensuring that people with disabilities can excel through a transparent recruitment process reasonable workplace accommodations/adjustments and ongoing support in their roles. Applicants can request a reasonable workplace accommodation/adjustment prior to accepting a job offer. If you require reasonable accommodations/adjustments in completing this application or in any part of the recruitment process direct your inquiries to . Visit to access our complete Equal Employment Opportunity statement.

Candidate Rights

BMS will consider for employment qualified applicants with arrest and conviction records pursuant to applicable laws in your area.

If you live in or expect to work from Los Angeles County if hired for this position please visit this page for important additional information: Protection

We will never request payments financial information or social security numbers during our application or recruitment process. Learn more about protecting yourself at data processed in connection with role applications will be treated in accordance with applicable data privacy policies and regulations.

If you believe that the job posting is missing information required by local law or incorrect in any way please contact BMS at . Please provide the Job Title and Requisition number so we can review. Communications related to your application should not be sent to this email and you will not receive a response. Inquiries related to the status of your application should be directed to Chat with Ripley.

R: Director - Customer Insights and Engagement- Neuroscience

Required Experience:

Director


About Company

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Bristol-Myers Squibb is a global biopharmaceutical company focused on discovering, developing and delivering innovative medicines for patients with serious diseases. Our medicines are helping millions of patients around the world in disease areas such as oncology, cardiovascular, immu ... View more

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