Digital Sales Specialist Wmtv

About Gray Media:

Today we are a growing multimedia company headquartered in Atlanta Georgia. We are the nations largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first- and/or second-highest-rated television station in average all-day ratings across 116 such markets measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group with 46 markets and Gray Digital Media a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports Tupelo Media Group and PowerNation Studios and studio production facilities Assembly Atlanta and Third Rail Studios.

About WMTV:

WMTV is the NBC affiliate and Gray Television-owned station serving south-central Wisconsin. We are the #1 stationleading the market in news and weather coverage. Were recognized for sharing information with accuracy and immediacy on our digital platforms.

WMTV is located in Madison just 1.5 hours from Milwaukee 2.5 hours from Chicago and 5 hours from Minneapolis/St. Paul. We are an award-winning team and work in a state-of-the-art facility that provides employees with the best technology and one of the best newsrooms in the nation. Madison is the capital city of Wisconsin and home to the Big 10s University of Wisconsin Madison. Madison is consistently voted one of the best places in the country to live.
WMTV- Madison WI - Link -

Job Summary/Description:

The Digital Sales Specialist is responsible for developing and growing digital revenue by partnering with Media Executives to identify client opportunities develop effective digital marketing strategies and deliver measurable results. This position serves as a digital expert helping clients and sales teams maximize the impact of digital streaming social media and other multimedia solutions. The ideal candidate is highly motivated creative analytical and comfortable working in a fast-paced results-driven sales environment.

Duties/Responsibilities include but are not limited to:

* Partner with Media Executives to identify and grow digital sales opportunities.
* Develop digital marketing strategies and proposals based on client goals.
* Participate in client meetings and presentations as the digital expert.
* Manage digital campaign execution performance and optimization.
* Provide campaign reporting insights and recommendations to clients.
* Prospect for new business and identify opportunities for upselling and renewals.

Qualifications/Requirements:

* Previous experience in digital advertising media sales marketing or a related field preferred.
* Strong understanding of digital marketing social media and online advertising.
* Excellent communication presentation and relationship-building skills.
* Strong analytical organizational and problem-solving skills.
* Self-motivated detail-oriented and comfortable working in a fast-paced sales environment.
* Bachelors degree in marketing advertising communications business or a related field preferred.

If you feel youre qualified and want to work with a great group of people go to you may type in the job title station call letters or click onapply now upload your resume cover letter and references

(Current employees who are interested in this position can apply through theGray-TV UltiPro self-service portal)

WMTV-TV/Gray Media is a drug-free company

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race color religion sex national origin age disability or addition to federal law requirements Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment including recruiting hiring placement promotion termination layoff recall transfer leaves of absence compensation and training.

Gray Media expressly prohibits any form of workplace harassment based on race color religion gender sexual orientation gender identity or expression national origin age genetic information disability or veteran status. Improper interference with the ability of Grays employees to perform their job duties may result in discipline up to and including discharge.

Required Experience:

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