Data & Analytics Lead – Commercial Analytics & Launch Measurement

Momento USA is a global technology consulting talent acquisition and creative development firm that addresses clients most pressing needs and challenges. We are currently looking for a Data & Analytics Lead.

Position: Data & Analytics Lead Commercial Analytics & Launch Measurement

Location: Open to remote in USA

Role Overview

We are seeking an experienced Data & Analytics Lead to drive the design implementation and evolution of an enterprise measurement framework supporting the launch and commercialization of a specialty pharmaceutical product.

This role combines strategic consulting analytics leadership client engagement and hands-on delivery. The ideal candidate will work directly with business stakeholders brand teams commercial operations omnichannel marketing teams and analytics partners to establish actionable measurement capabilities spanning pre-launch and post-launch phases.

The successful candidate will lead the development of launch performance metrics HCP engagement measurement patient adoption tracking omnichannel effectiveness frameworks and executive-level performance reporting while guiding a team of BI and analytics professionals.

Key Responsibilities

Measurement Strategy & Framework Development

• Design and implement an enterprise measurement framework to assess launch readiness and post-launch performance.
• Define and standardize KPIs across HCP engagement patient adoption prescribing behavior omnichannel effectiveness field force impact and business outcomes.
• Develop measurement strategies covering awareness consideration trial adoption persistence and advocacy stages of the customer journey.
• Establish KPI governance metric definitions business rules and reporting standards.

Commercial Analytics & Insights

• Lead development of HCP 360 Patient 360 Account 360 and Commercial Performance reporting solutions.
• Build customer engagement frameworks and composite engagement indices across field digital media and third-party channels.
• Analyze promotional effectiveness and identify drivers of adoption engagement and prescribing behavior.
• Generate actionable insights supporting Next Best Action customer segmentation and campaign optimization initiatives.

Client Engagement & Consulting

• Serve as the primary analytics partner for client stakeholders.
• Facilitate requirements workshops KPI definition sessions business reviews and executive presentations.
• Translate business objectives into analytical solutions and reporting strategies.
• Present insights and recommendations to commercial leadership and cross-functional teams.

Data & BI Leadership

• Partner with Data Engineering teams to define data requirements and support data product development.
• Guide development of integrated datasets across CRM claims prescription patient digital engagement media field activity and marketing channels.
• Drive implementation of scalable reporting and self-service analytics solutions.
• Ensure data quality governance and measurement consistency across brands and functions.

Team Leadership

• Lead offshore analytics and BI delivery teams.
• Manage sprint planning backlog prioritization stakeholder communication and delivery governance.
• Mentor BI developers and analysts while promoting best practices in analytics and visualization.

Technical Skills (Must Have)

• Strong experience in pharmaceutical commercial analytics omnichannel measurement or launch analytics.
• Expertise in KPI framework development and performance measurement.
• Advanced SQL and data analysis skills.
• Experience working with claims prescription patient CRM engagement and marketing datasets.
• Strong knowledge of Power BI Tableau or equivalent BI platforms.
• Experience with cloud data platforms such as Databricks AWS Redshift or Snowflake.
• Understanding of customer journey analytics and omnichannel measurement methodologies.
• Experience building executive dashboards and performance scorecards.

Good to Have

• Specialty pharmaceutical or rare disease launch experience.
• Knowledge of HCP targeting segmentation customer engagement scoring and NBA programs.
• Exposure to machine learning applications in commercial analytics.
• Experience with Veeva CRM IQVIA Symphony Komodo or similar healthcare data sources.
• Familiarity with customer 360 and data product initiatives.

Soft Skills & Leadership

• Strong executive communication and presentation skills.
• Ability to independently manage client relationships and strategic discussions.
• Strong problem-solving and analytical thinking.
• Experience leading distributed delivery teams.
• Ability to influence stakeholders across commercial marketing analytics and technology organizations.

Education

• Bachelors degree in engineering Computer Science Statistics Life Sciences or related field.
• Masters degree in Analytics Business Administration Data Science or related discipline preferred.

Thanks

Samuel Brown

Momento USA Exceeding Customer Expectations

440 Benigno Blvd Unit#A 2nd Floor. Bellmawr NJ 08031

Interstate Business Park

Tel : Direct: / Extn 1020

Email: Web:

Note: Momento USA is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race color religion sex pregnancy sexual orientation gender identity national origin age protected veteran status or disability status.