Brand Marketing Program Manager
San Francisco, CA - USA
Job Summary
Figma is growing our team of passionate creatives and builders on a mission to make design accessible to all. Figmas platform helps teams bring ideas to lifewhether youre brainstorming creating a prototype translating designs into code or iterating with AI. From idea to product Figma empowers teams to streamline workflows move faster and work together in real time from anywhere in the world. If youre excited to shape the future of design and collaboration join us!
As a Brand Marketing Program Manager youll play a pivotal role in helping our brand marketing and social teams bring ambitious ideas to lifeon time on brand and at scale. Youll connect creative vision to execution bring clarity to complexity and build the structure that helps great ideas thrive. This role sits at the intersection of creativity strategy and operations: youll enable Figmas brand to show up powerfully across social digital and real-world moments.
Youll partner closely with our Brand Strategists marketers creative teams and partners to plan and deliver high-impact campaigns and activations that help Figma grow into its next chapter as a multi-product global company.
This is a full time role that can be held from one of our US hubs or remotely in the United States.
What youll do at Figma:
- Partner with brand social and cross-functional marketing teams to translate strategy and creative ideas into clear project plans trackable outcomes and clear communications
- Build and manage timelines resourcing and budgets for campaigns and always-on initiatives ensuring alignment with team and company goals
- Drive the end-to-end delivery of brand and social programsfrom briefing through creative development production and launchwhile ensuring quality and consistency
- Anticipate risks identify blockers early and drive proactive solutions to keep programs on track and stakeholders aligned
- Establish repeatable processes and best practices that enable the team to scale its impact globally
- Support key tentpole initiatives ensuring cross-functional coordination and readiness across marketing creative and social teams
- Lead retrospectives and share learnings that inform future campaigns helping the team continuously improve how we plan and deliver work
- Establish new working relationships with platforms vendors and brand partners to help develop an ecosystem of best-in-class strategies and capabilities
Wed love to hear from you if you have:
- 6 years of experience managing complex creative brand or marketing programs ideally at a creative agency or in-house brand team
- Demonstrated experience building integrated marketing campaigns across digital social and experiential channels
- Demonstrated ability to navigate both the creative and operational sides of brand marketing knowing when to lean into process and when to stay flexible
- Proven experience working with project management and collaboration tools
- Enthusiasm for creativity storytelling and enabling teams to do their best work
While not required its an added plus if you also have:
- Experience supporting or managing social-first campaigns or brand activations
- Background in creative production or content operations
- Familiarity with Figmas products or a passion for design and collaboration tools
- Experience working on or with global marketing teams
Pay Transparency Disclosure
If based in Figmas San Francisco or New York hub offices this role has the annual base salary range stated below.
Job level and actual compensation will be decided based on factors including but not limited to individual qualifications objectively assessed during the interview process (including skills and prior relevant experience potential impact and scope of role) market demands and specific work location. The listed range is a guideline and the range for this role may be modified. For roles that are available to be filled remotely the pay range is localized according to employee work location by a factor of between 80% and 100% of range. Please discuss your specific work location with your recruiter for more information.
Figma offers equity to employees as well a competitive package of additional benefits including health dental & vision retirement with company contribution parental leave & reproductive or family planning support mental health & wellness benefits generous PTO company recharge days a learning & development stipend a work from home stipend and cell phone reimbursement. Figma also offers sales incentive pay for most sales roles and an annual bonus plan for eligible non-sales roles. Figmas compensation and benefits are subject to change and may be modified in the future.
Annual Base Salary Range:
$127000 - $269000 USD
At Figma we celebrate and support our differences. We know employing a team rich in diverse thoughts experiences and opinions allows our employees our product and our community to flourish. Figma is an equal opportunity workplace - we are dedicated to equal employment opportunities regardless of race color ancestry religion sex national origin sexual orientation age citizenship marital status disability gender identity/expression veteran status or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories consistent with legal requirements.
We will work to ensure individuals with disabilities are provided reasonable accommodation to apply for a role participate in the interview process perform essential job functions and receive other benefits and privileges of employment. If you require accommodation please reach out to . These modifications enable an individual with a disability to have an equal opportunity not only to get a job but successfully perform their job tasks to the same extent as people without disabilities.
Examples of accommodations include but are not limited to:
- Holding interviews in an accessible location
- Enabling closed captioning on video conferencing
- Ensuring all written communication be compatible with screen readers
- Changing the mode or format of interviews
To ensure the integrity of our hiring process and facilitate a more personal connection we require all candidates keep their cameras on during video interviews. Additionally if hired you will be required to attend in person onboarding.
By applying for this job the candidate acknowledges and agrees that any personal data contained in their application or supporting materials will be processed in accordance with Figmas Candidate Privacy Notice.
Required Experience:
Manager
About Company
Figma is the leading collaborative design tool for building meaningful products. Seamlessly design, prototype, develop, and collect feedback in a single platform.