Brand & Community Specialist

Community & Brand

Brand execution: coordinate and traffic brand assets copy and product content across launches and campaigns ensuring every North America consumer touchpoint is accurate on-brand and on time.

Brand voice: maintain consistency across community channels influencer communications and email acting as a day-to-day steward of how Sea to Summit sounds and shows up.

Influencer program: manage Sea to Summits influencer and creator relationships day-to-day outreach briefing contracting seeding coordination content review and relationship maintenance operating within strategic direction set by the Global Digital Marketing Sr. Manager.

Product seeding: own the seeding program end to end coordinating requests fulfilment and follow-through with creators and brand advocates.

Community listening: monitor consumer sentiment and community conversations across key channels; surface insights and patterns to inform content product and marketing decisions.

Community program development: bring a point of view on what a more structured community program could look like for Sea to Summit identifying opportunities for advocacy UGC and consumer engagement over time.

Email Marketing

Email calendar: own B2C and B2B email campaign execution planning building and deploying sends in Klaviyo aligned to the trading calendar brand campaigns and product launches.

Platform management: build test and deploy email campaigns and automated flows in Klaviyo; maintain audience segmentation and list health.

Performance: track and report on email performance open rates click-through conversion and revenue attribution and surface optimization opportunities to the manager.

B2B newsletter: own the monthly retailer newsletter (Trail Tales) ensuring it reflects current product priorities and brand messaging.

Continuous improvement: test subject lines content formats send cadence and segmentation in collaboration with the manager to drive better results over time.

Qualifications :

Bachelors degree in Marketing Communications or related discipline.

24 years of experience in brand marketing community management influencer programming or a related role.

Demonstrated experience managing creator or influencer relationships outreach briefing and program coordination.

Hands-on experience with Klaviyo or a comparable email platform preferred.

Comfortable working cross-functionally across marketing sales and e-commerce teams in a lean environment.

Outdoor industry experience or genuine enthusiasm for outdoor gear preferred.

Additional Information :

This is a full-time in-person position located in Broomfield Colorado. This position comes with a comprehensive benefits package which includes health insurance (medical dental vision) retirement match

EAPs paid time off community service leave paid holidays wellness stipend gear allowance and some other great perks. The salary range for this role is $70000 $90000.

Sea to Summit is committed to building an inclusive environment for people of all backgrounds and everyone is encouraged to apply. We are an Equal Opportunity Employer and do not discriminate on the basis of race color gender sexual orientation gender identity or expression religion disability national origin protected veteran status age or any other status protected by applicable national federal state or local law.

Remote Work :

No

Employment Type :

Contract