Associate Manager Content and SEO
New York City, NY - USA
Job Summary
About Us
Orveon is a new kind of beauty company on a powerful mission: to change the way the world thinks about beauty. We dare to do things differently pushing boundaries with purpose inspiring creativity and moving with intention in everything we do.
We are a collective of three premium and prestige beauty brands: bareMinerals BUXOM and Laura Mercier. With offices in New York London Singapore and Columbus we combine the energy of an entrepreneurial spirit with the scale and ambition to change the way the world thinks about beauty.
Our culture is built on our IMPACT values Innovative Motivated Passionate Accountable Collaborative and Thoughtful. These arent just words; they define how we show up for each other for our brands and for the world around us. We gain strength from our differences and believe that progress happens when we move as one. We are proud to offer a hybrid work model to support the work-life balance of our teams and we are committed to fostering an inclusive agile environment where everyone can thrive.
About the Role
This role is suited for a creative and detail-oriented Associate Manager Content Strategy & SEO to support our ecommerce beauty business across Laura Mercier bareMinerals and this role you will drive content and SEO strategies to increase organic traffic optimize content for search and create engaging conversion-focused customer experiences.
You will partner closely with cross-functional teams including Creative Marketing CRM and Ecommerce to ensure content aligns with business goals and delivers a consistent brand story across channels. This role also plays a key part in evolving how we scale content through AI-driven workflows and improving visibility across emerging search surfaces including LLM-powered platforms.
This role is ideal for a content-savvy individual with a strong eye for storytelling a data-driven mindset and curiosity for how content and search are evolving.
Primary Responsibilities
Content Strategy & Launch Storytelling
- Own content strategy across launches promotions and evergreen moments translating marketing plans into clear site and SEO content execution. Ensure consistent compelling storytelling across all DTC touchpoints.
Creative Briefing & Asset Planning
- Develop clear actionable briefs and define asset requirements for all site content including PDPs landing pages and campaigns. Partner with Creative to ensure assets are delivered on time and aligned with business objectives.
Content Operations & Workflow Management
- Own content workflows across tools (e.g. Asana) ensuring visibility into timelines deliverables and priorities. Maintain centralized documentation including briefs trackers and calendars to support scalable execution.
SEO & Emerging Search Optimization
- Own SEO content strategy across PDPs landing pages blogs and FAQs partnering with agency to guide execution and performance. Optimize for emerging search surfaces including AI-driven results to improve visibility and traffic.
AI & Scalable Content Production
- Partner with internal teams and external vendors (e.g. Tolstoy HUE) to develop scalable AI-driven content workflows. Define scope and output requirements to efficiently scale content production across channels.
Performance & Reporting
- Track and analyze SEO and content performance translating data into actionable insights and optimizations. Support ongoing reporting on organic growth content impact and emerging trends.
Cross-Functional Alignment
- Partner closely with Creative CRM Ecommerce and Marketing teams across multiple brands to ensure alignment on content strategy and execution. Maintain a cohesive approach while preserving each brands distinct voice positioning and business priorities.
Key Stakeholders
Work closely with the creative marketing and ecommerce teams to ensure alignment on content strategy and execution. Coordinate with the merchandising team to ensure that content supports key product and commercial initiatives.
Qualifications
Content Creation Skills: Strong writing skills with the ability to craft content that balances SEO objectives with compelling storytelling. Experience writing for ecommerce or beauty brands preferred.
SEO & Emerging Search Knowledge: Proven experience implementing SEO strategies and optimizing content for search. Familiarity with technical SEO tools (Google Search Console SEMrush etc.) and interest in emerging search trends including AI-driven and LLM-based discovery.
Content Strategy & Briefing: Experience developing content briefs and collaborating with creative and production teams. Strong organizational skills to manage shot lists asset requirements and content timelines.
AI Content Tools Proficiency: Familiarity with AI tools (e.g. ChatGPT Jasper) to support scalable content creation. Ability to balance automation with quality brand voice and performance.
Data-Driven & Analytical: Strong analytical skills with the ability to track performance evaluate SEO impact and identify optimization opportunities. Experience with Google Analytics GSC and reporting tools.
Cross-Functional Collaboration: Ability to work effectively across Creative CRM Marketing and Ecommerce teams. Strong communication skills to ensure clarity alignment and execution.
Preferred:
- Experience in the beauty or fashion industry.
- Familiarity with Shopify
- Experience working with SEO agencies or external content partners
What Orveon Offers You
You are a creator of Orveons success and your own. This is a rare opportunity to share your voice accelerate your career drive innovation and fostering growth. Were a human sized company so your work will have a big impact on the organization. We invest in the well-being of our Orveoners both personally and professionally and provide tailored benefits to support all of you such as:
- Hybrid First Model 3 days per week in office balancing virtual and face-to-face interactions.
- Work From Anywhere Freedom to work six (6) weeks annually from the location of your choice.
- Complimentary Products Free and discounted products on new releases and fan-favorites.
- Professional Development Exposure to senior leadership learning and development programs and career advancement opportunities.
- Community Engagement Volunteer opportunities in the communities in which we live and work.
Pay Transparency - The following represents a good-faith estimate of the compensation range for this position.
At Orveon Global we carefully consider a wide range of non-discriminatory factors when determining compensation. Actual salaries may vary based on factors including but not limited to geographic location education experience skills and qualifications.
The pay range for this position is $80500- $100500. Supplemented with all the amazing benefits above for full-time employees!
Required Experience:
Manager
About Company
Orveon is a collective of premium cosmetics brands including BareMinerals, Laura Mercier, and Buxom. Co-created to stand for something bigger, Orveon is on a mission to champion bold progress for our category and our planet.