Head of Ecommerce

Role: Head of Ecommerce

Location: DFYNE HQ 1 Forrest Gate Uddingston G71 5PW

Work Location: Onsite

About You:

Are you an ecommerce leader who blends commercial sharpness brand intuition and customer obsession Do you think in journeys not transactions Are you the kind of person who can zoom out to strategy and zoom in to solve a conversion issue in the same breath

Dare you energised by scale experimentation and building a world class digital experience If you thrive in a fast moving high performance environment where ownership is real ideas are welcomed and excellence is the baseline then DFYNE may be the perfect place for you.

About DFYNE:

A picture paints a thousand words and were sure you dont want to be sat here reading an essay of corporate about us spiel.

Seriously howre you able to really get under the skin of what were about from a few words on a screen. So why dont you have a look and see what were all about for yourself - .

About the role - DFYNE Your Career

First off its best I introduce myself (person behind the keyboard here) its not the norm on a job role spec but I feel its important you get introduced to who you may be working with for a long time early on.

Im Jay Head of Operations at DFYNE. Im looking for someone whos going to help us take DFYNEs Ecommerce to the next level. The Head of Ecommerce owns DFYNEs global digital storefront and end to end online customer experience.

You will lead the strategy performance optimisation and innovation of all ecommerce channels ensuring DFYNE delivers a seamless high converting brand led experience across every touchpoint. This role is central to DFYNEs next stage of growth scaling internationally elevating customer experience and building a digital ecosystem that matches the ambition of the brand.

Attitude:

• Commercial curiosity
• Calm precision
• Builder mindset
• Customer first thinking
• Grounded confidence

Key Responsibilities:

• Own the global ecommerce strategy by setting the vision roadmap and commercial direction for all digital channels.
• Lead the revenue performance driving forecasting trading and growth across all markets.
• Optimise the end to end customer journey ensuring a seamless high converting premium DFYNE experience.
• Run the conversion optimisation rate and experimentation testing learning and iterate to improving conversion and customer outcomes.
• Oversee digital merchandising including product launches navigation collections and storytelling.
• Partner with supply chain ensuring stock accuracy forecasting alignment and smooth product flows.
• Own the platform performance sustainability speed integrations and continuous improvement.
• Leverage data and insights using analytics to inform decisions identifying opportunities and driving accountability.

Experience Needed:

• Experience in ecommerce within high growth direct to consumer retail or consumer brands.
• Proven track record of scaling revenue in multimarket environments.
• Strong platform experience (Shopify Plus or equivalent).
• Global ecommerce exposure including logistics payments tax and localisation.

Skills:

• Strategic thinking
• Creative direction
• Operational excellence
• Leadership & coaching
• Stakeholder alignment
• Budget and ROI mindset
• Calm command
• Community first thinking

So whats in it for you:

If youve made it this far down without being put off brilliant Id love to hear from you.

Besides a work family and a great place to work youll have an opportunity to grow with the

company be a part of the journey and have a vital input into helping continue the crazy

growth weve already seen.

Youll be part of a high challenge high reward culture.

What will aid a successful application with DFYNE:

• Cover letter
• Completed questionnaire