Social Media Manager

Content Creation and Strategy:

• Produce or supply a minimum of five high-quality pieces of content weekly for our restaurant
• Capture and deliver content for events (Quiz night Daytona breakfast etc) including weekends and public holidays (Mothers Day Fathers Day etc.) when operational
• Create and post static content (e.g. for public holidays) and develop carousel content strategies that align with high-performing formats
• Repurpose and repost previous viral reels as trial content to optimize performance. Every 1-2 weeks
• Produce weekly content for our luxury student accommodation maintaining a consistent and engaging visual voice

Community and Campaign Management:

• Oversee online community engagement across both brands ensuring timely and meaningful interactions
• Manage and mentor student content creators at our student accommodation overseeing their weekly deliverables
• Coordinate with students to produce UGC (user-generated content) and recruit participants for ads and video campaigns
• Manage and boost organic content during key campaign seasons to increase reach and visibility

Marketing Collaboration and Alignment:

• Collaborate closely with the marketing team to align content with business goals brand standards and campaign directions
• Assist with menu updates and recreation ensuring they reflect current trends and customer expectations
• Communicate with the in-house bakery to identify trending food items and translate those into exciting content pieces
• Participate in weekly menu checks with the marketing team and ensure the physical and digital menus are always current and visually appealing

Paid Media and Promotion:

• Boost at least three reels or Carousels per week on Meta platforms to ensure optimal exposure
• Support Quiz Night promotions by managing bookings capturing event content and generating post-event engagement

Brand Standards and Internal Management:

• Maintain and safeguard the brand content phone ensuring all media is safely stored and accessible
• Assist with the development and alignment of staff uniforms to reflect brand standards
• Ensure brand tone visuals and messaging are cohesive across platforms and teams

• Bachelors degree in marketing
• Microsoft (all suites) Advanced