Senior Communications Manager, Global Beauty

Dyson is a global technology enterprise. We solve the problems others choose to ignore with surprising new inventions that defy convention and simply work better. Were growing fast and our ambition is huge more categories more locations and more people.

About the Role

The Senior Communications Manager Global Beauty will play a central role in shaping and delivering Dysons global beauty communications strategy.

Located at Dysons HQ in Singapore and reporting to the Global Head of Beauty Communications (London) this role drives storytelling across key international markets elevating Dyson Beautys presence in earned media with a particular focus on strengthening engagement across East and APAC regions.

The role will lead on press office content creation ambassador management influencer strategies and integrated communications that align with commercial priorities and innovation milestones.

Main responsibilities include but not limited to:-

• Support the development and execution of the global Beauty communications strategy driving narratives that reinforce Dysons technology leadership innovation and category authority

• Lead communications strategies for New Product Developments (NPD) and sustain a steady drumbeat of global coverage for the core product range

• Oversee proactive and reactive global press office activity translating complex engineering into high-quality culturally relevant beauty narratives press materials and executive profiling

• Capitalise on key seasonal and cultural milestones such as Fashion Week Cannes Film Festival and the Met Gala to drive brand relevance

• Act as the primary point of contact and strategic liaison for Eastern/APAC markets ensuring global campaigns are inclusive of and tailored to local audiences

• Track and integrate emerging East/APAC beauty trends and narratives into the overarching global strategy to drive regional growth

• Partner with regional teams to identify onboard and manage strategic APAC-based ambassadors ensuring their content aligns with global brand positioning and maximises earned media

• Partner closely with UK/Singapore Commercial teams Global Marketing Social and Product teams to ensure integrated campaign delivery aligned with business priorities

Previous skills & experience:-

• Strong experience in global communications ideally within beauty luxury or consumer technology

• Demonstrated understanding of East/APAC media landscapes and cultural dynamics (highly desirable)

• Proven ability to create impactful content for international press and stakeholders

• Experience managing talent influencers or ambassadors across multiple regions

• Excellent stakeholder management skills with experience working across global teams

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Dyson is an equal opportunity employer. We know that great minds dont think alike and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race colour religion national or ethnic origin sex sexual orientation gender identity or expression age disability protected veteran status or other any other dimension of diversity.