Senior Media Planner

Dentsu

Job Location:

Riyadh - Saudi Arabia

Monthly Salary: Not Disclosed

Posted on: 30 days ago

Vacancies: 1 Vacancy

Job Summary

The purpose of this role is to partner with a senior strategist and the communications planning leads to deliver an understanding of the cultural narrative ensures deliverables are grounded in a strategic setup and partners with media activation teams on goto market ideas. The position is hybrid working across digital & offline.

Job Description:

Key responsibilities:
Collaborates with internal team to deliver day to day strategic work for client(s) stewarding strategies through to in collaboration with internal team
Delivers a point of view around a clients business/category culture and consumer by compiling analysing and interpreting information from various research sources (proprietary syndicated client provided) and apply to day to day briefs
Repurposes agency thought leadership for clients. Contributes to agency or client thought leadership
Briefs internal working teams and external media publishers/partners for ideation lead and steer brainstorms
Keeps a pulse on leading and emerging media channels/partners (with a skew towards digital) and how to apply them to media/consumer brief responses
Mentors junior strategists
Develops strong audience empathy through understanding quantitative and qualitative data inputs

Location:

Riyadh

Brand:

Carat

Time Type:

Full time

Contract Type:

Permanent

Required Experience:

Senior IC

Key Skills

Google Marketing Platform
Google Ads
Math
Media Buying
Media Planning
Pivot tables
Adobe Audience Manager
Microsoft Powerpoint
Research Experience
Microsoft Excel
DoubleClick
DoubleClick for Publishers

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About Company

Dentsu

Dentsu is one of the largest global marketing and advertising agency networks in the world. Dentsu Americas CEO, Michael Komasinski. Offices across the United States in New York City, Chicago, Detroit and more.

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