Country Manager GCC in Riyadh
Job Location:
Riyadh - Saudi Arabia
Monthly Salary:
Posted:
Application Deadline:
Vacancies:
Job Summary
As Country Manager GCC you will hold overall responsibility for the strategic development market positioning and operational management of Switzerland Tourism activities across Saudi Arabia United Arab Emirates Kuwait Bahrain Oman and Qatar. You will lead a multicultural team based in Riyadh and Dubai and play a key role in strengthening Switzerlands position as a preferred destination for GCC travellers. Reporting to the Chief Markets Officer East you will be responsible for delivering market growth building strategic partnerships managing key stakeholder relationships and ensuring the successful implementation of Switzerland Tourisms global and regional strategies.
- Lead and develop the GCC team across both Riyadh and Dubai
- Drive the implementation of Switzerland Tourisms strategy and marketing activities across the region
- Develop and execute annual business and marketing plans including budget and KPI management
- Strengthen the positioning of the Switzerland brand in the GCC market
- Build and maintain strong relationships with Swiss tourism partners key accounts media government authorities and industry stakeholders
- Identify and leverage new distribution communication and marketing opportunities including digital channels social media partnerships and data-driven initiatives
- Develop and implement B2B and B2C marketing and sales activities
- Monitor market developments provide market intelligence and ensure transparent reporting to headquarters and stakeholders
- Drive sustainable growth and business development across all GCC markets
- Swiss national
- Minimum 5 years of experience in international marketing tourism destination marketing or a related industry
- Proven leadership experience with strong people management capabilities
- Solid understanding of international tourism trends and GCC market dynamics (including the Luxury Market)
- Established network within the Swiss tourism industry; GCC market contacts are a strong advantage
- Entrepreneurial mindset with a hands-on approach and strong execution skills
- Excellent communication negotiation and intercultural management skills
- Strong affinity for digital technologies social media innovation and AI tools
- Fluent in English and at least one Swiss national language (German French or Italian). Arabic language skills are a plus
- Passion for Switzerland travel and cross-cultural collaboration
- Willingness to travel extensively within the GCC region (approximately 30%)
- A highly visible leadership position within an internationally recognized destination marketing organization
- The opportunity to shape the future development of one of Switzerland Tourisms most important growth markets
- A dynamic entrepreneurial and international working environment
- Collaboration with a motivated team and a broad network across Switzerland and the GCC region
- Competitive employment conditions and professional development opportunities
- Workplace in Riyadh (Kingdom of Saudi Arabia) inside the Swiss Embassy
- Starting date: to be defined
Suisse Tourisme. Schweiz Tourismus. Svizzera Turismo. Switzerland Tourism.
Olivia von Gemmingen
Human Resources
41 (0)
Required Experience:
Manager
About Company
Switzerland Tourism is the marketing organization for the national and international promotion of Switzerland as a vacation, travel and convention destination. Each day, the 280 employees at our Zurich headquarters and in 35 offices in 21 markets use innovative and unconventional mean ... View more
