Zaina Qudah

Zaina Qudah

Data Analyst & Data Engineer
Jordan
Arabic, English, Turkish
Full-time On-site

About Me

Motivated and detail-oriented Data Analyst and Data Engineer with a strong foundation in data-driven decision-making, cloud data pipelines, and user-centered design. Skilled in combining analytical thinking and modern da…

Experience

Junior Data Engineer

NOVA · Amman , Amman , Jordan
Jul 2025 - Present · 1 year 4 months

<p>Architected and implemented high-performance star-schema data models, systematically mapping transactional fact tables to core business dimensions to optimize query execution and facilitate low-latency analytical reporting.</p><p> Engineered and automated end-to-end ETL/ELT pipelines utilizing Microsoft Fabric, Dataflows Gen2, and Azure Data Factory to streamline data ingestion from diverse operational systems into a centralized cloud Lakehouse.</p><p> Orchestrated event-driven data workflows using Power Automate, automating dataset refresh triggers, error-monitoring alerts, and the scheduled distribution of reports to stakeholders.</p><p> Optimized database storage structures and schemas by auditing and purging redundant tables, resolving primary/foreign key mismatches, and improving overall data integrity.</p><p> Authored advanced analytical measures using DAX, implementing complex logic such as category aggregations, activity tracking metrics, and value-based conditional triggers to deliver actionable business intelligence.</p><p> Enforced strict data security protocols by implementing Row-Level Security (RLS) to manage multi-tenant access, guaranteeing absolute data isolation across diverse corporate client accounts.</p>

User Interface Designer & UI Strategy

Freelance Projects – IT Solutions Companies · Amman , Amman , Jordan
Jan 2022 - Aug 2026 · 4 years 7 months

<p>Led UI design for the Moyawamt Application and a University Scooter Booking Application published in Dubai, delivering clean, modern, brand-aligned interfaces with a seamless cross-platform experience for iOS and Android.</p>

Data Analyst and Transformation

Hikma Pharmaceuticals · Amman , Amman , Jordan
Jul 2024 - Mar 2025 · 7 months

<p>Analyzed sales data for fintech projects, leveraging Power BI for interactive dashboards, AI for predictive insights, and Python for data processing, enabling better decision-making and enhanced sales performance tracking.</p><p> Optimized and maintained Power BI dashboards for ongoing sales analysis and financial forecasting, ensuring real-time, accurate insights were available to stakeholders and decision-makers.</p><p> Conducted in-depth analysis, utilizing machine learning models to identify trends and anomalies, enhancing business strategy and improving the accuracy of predictions for future sales performance.</p>

Certifications

DP 600 - Fabric Data Engineer Associate

microsoft · Amman , Amman , Jordan · 2025

Skills

Data Modeling ETL Data Pipeline Development Microsoft Fabric Azure Data Factory DAX Power BI Row-Level Security Data Analysis Predictive Insights Design Thinking Microsoft Power BI Tableau MySQL SQL Python PyTest JavaScript Responsive Design WordPress Microsoft Power Automate Dataflows Gen2 Lakehouse Machine Learning
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