Smrithi maya

Smrithi maya

Junior Data Analyst
United Kingdom

About Me

Dedicated and innovative Data Analysis professional with a strong educational background and proficiency experience in major firms. Seeking a Junior Data Analyst role for career growth and challenges.

Experience

Data Analyst

ZOHO LTD
Apr 2020 - Nov 2021 · 1 year 7 months

Conducted complex data analysis via PostgreSQL that led to the discovery of key insights that improved portfolio performance by 26%
Analysed data from 1900+ monthly active users in Tableau, informing marketing and product strategies
Doubled app engagement time and reduced drop-off rate by 30%
Performed thorough analysis, documentation, and reporting of user survey results, leading to an 18% enhancement in customer communication processes
Developed interactive data visualizations that improved stakeholder understanding by 41%

Junior Data Analyst

FORD LTD
Sep 2018 - Mar 2020 · 1 year 6 months

Developed a logistic regression model to help the SEO team decide which keywords to target, resulting in a 15% lift in YoY site visitors in 2018
Built data models and maps to generate meaningful insights from customer data, boosting successful sales efforts by 12%
Architected 15+ innovative data solutions to automate and scale business growth reporting by over 45%
Revamped a customer attrition random forest model, enhancing monthly retention by 8 basis points

Data Analyst Intern

WIPRO LTD
Feb 2017 - Jul 2017 · 5 months

Assisted in A/B testing analysis to provide actionable insights, which led to a 39% increase in website conversion rates
Received 200+ hours of training in SQL and learned to build custom Datasets in SQL and PowerBI
Gathered and organized training data and reported 21 sets of statistics to senior management

Skills

Python Data Warehouse Machine Learning Algorithms Microsoft SQL PyTorch TensorFlow MATLAB Tableau Excel Pivot Tables Lookups Google Sheets Microsoft Power BI LSTM Random Forest Decision Tree
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