Salma Hidayat Allah

<p>Led enterprise BI solutions and executive dashboard implementation within a large-scale EPCM environment.<br>
Developed KPI frameworks, reporting solutions, and performance monitoring processes supporting engineering and project execution activities.<br>
Led Master Data Management (MDM) initiatives focused on governance, standardization, and data quality improvement across core business domains including Projects, Suppliers, Materials, Customers, and Financial master data.<br>
Designed and developed Power Apps interfaces to streamline front-end data management and improve user interaction with master data processes.<br>
Collaborated with cross-functional teams to align data initiatives with business objectives and strengthen data governance practices.</p>

<p>Managed BI delivery projects and enterprise reporting initiatives within a consulting environment.<br>
Coordinated BI solution deployment with cross-functional technical teams.<br>
Monitored project execution and delivery governance across multiple BI engagements.<br>
Led stakeholder workshops and translated business requirements into analytical solutions.</p>

<p>Designed and implemented BI solutions, ETL processes, and dashboards using Power BI, MSBI Suite, and T-SQL.<br>
Analyzed client business and technical requirements to deliver scalable analytical solutions.<br>
Optimized SQL queries, reporting workflows, and BI processes to improve operational visibility and system performance.<br>
Provided technical support and troubleshooting across deployed BI environments.</p>

<p>Contributed to BI solution implementation and maintenance within a large-scale customer operations environment.<br>
Developed operational dashboards and automated reports for monitoring call center and service performance KPIs.<br>
Designed real-time tracking and reporting tools supporting operational performance management.<br>
Participated in SQL-based reporting and data analysis activities supporting business operations.</p>