Purnima Maurya

Purnima Maurya

Data Analyst Intern
India
Hindi, English

About Me

Aspiring Data Analyst with a strong foundation in Python, SQL, and Power BI, experienced in end-to-end data analysis including data preparation, modeling, and visualization. Passionate about uncovering patterns, optimizi…

Experience

Creative and AI-powered tools Internship

General Assembly
Apr 2025 - Jun 2025 · 2 months

<p>Completed 8-week structured internship focused on creative and AI-powered design tools.<br>
Gained hands-on experience with Adobe tools.<br>
Participated in live expert sessions and completed multiple hands-on design projects.</p>

Web Development Trainee

Zylife SmartCare Private Limited - New Delhi
Aug 2023 - Jan 2024 · 5 months

<p>Developed and customized 5+ WordPress websites to meet diverse client needs, integrating user feedback to improve functionality.<br>
Migrated 5 websites and restructured information architecture, resulting in a 20% improvement in task completion and a 15% reduction in bounce rate.<br>
Added 10+ custom post types, taxonomies, and advanced fields to enhance content flexibility and navigation.<br>
Ensured mobile responsiveness by collaborating with designers, adhering to UI/UX standards.<br>
Conducted backups, security updates, and optimizations, reducing site downtime by 30% and improving load time by 20%.<br>
Managed database cleanup and optimization using phpMyAdmin and plugins like WP-Optimize to maintain speed and efficiency.</p>

Web Development Trainee

Zylife SmartCare Private Limited - New Delhi · New Delhi, India
Jul 2023 - Dec 2023 · 5 months

<p>Developed and customized 5+ WordPress websites to meet diverse client needs, integrating user feedback to improve functionality., Migrated 5 websites and restructured information architecture, resulting in a 20% improvement in task completion and a 15% reduction in bounce rate., Added 10+ custom post types, taxonomies, and advanced fields to enhance content flexibility and navigation., Ensured mobile responsiveness by collaborating with designers, adhering to UI/UX standards., Conducted backups, security updates, and optimizations, reducing site downtime by 30% and improving load time by 20%., Managed database cleanup and optimization using phpMyAdmin and plugins like WP-Optimize to maintain speed and efficiency.</p>

Web Development Internship

Zylife SmartCare Private Limited - New Delhi
Feb 2023 - Jan 2023 · 1 month

<p>Collaborated with the design team to convert UI/UX mockups into functional website components, reducing development turnaround time by 25%.<br>
Applied modern web design and UX best practices in live projects, enhancing user engagement by 30% and visual consistency across the site.</p>

PROJECTS

Customer Shopping Behavior Analysis

Demo.inc
Duration : 16-Feb-2026 - 27-Feb-2026

<p>Tools Used: Python (Pandas, NumPy), SQL, Power BI </p><ul><li>Conducted end-to-end analysis of customer shopping behavior dataset (500+ records) to identify trends in demographics, product categories, and purchasing patterns. </li><li>Performed data cleaning, transformation, and feature engineering using Pandas and NumPy to prepare structured datasets for analysis</li><li>Used SQL to analyze repeat purchases, seasonal demand trends, discount impact, and payment preferences. </li><li>Built interactive Power BI dashboards to visualize KPIs such as revenue trends, high-value customers, subscription impact, and category performance.</li><li>Identified key drivers of repeat purchases including discounts, review ratings, and shipping preferences.</li><li>Provided actionable insights to improve customer engagement, optimize marketing strategies, and enhance product positioning.</li></ul>

Certifications

Data Analyst

udemy · New Delhi, India · 2026

Skills

C++ Language (C++) Python Structured Query Language (SQL) GitHub NumPy Analytical Thinking PySpark Data Visualization Power BI Pandas NOSQL MS-Excel VS-Code MySQL Workbench Jupiter Notebook Data Cleaning and Modeling Data Structure and Algorithms ETL Analytical Thinking A/B tests NoSQL MS Excel VS Code Jupyter Notebook Data Cleaning Data Modeling Data Structures and Algorithms ETL A/B Testing Adobe tools WordPress phpMyAdmin DAX
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