Malik Umar

Malik Umar

IT Support Specialist & Digital Marketing Associate
United Arab Emirates
Panjabi (Punjabi), English, Urdu, Arabic
Available Now

About Me

An IT Support Specialist and Digital Marketing Associate with a diverse skill set encompassing social media management, basic SEO, and computer hardware troubleshooting. They have gained hands-on experience in digital ma…

Experience

Digital Marketing Specialist (Freelance)

Self-Employed – UAE & Online
Jan 2024 - Present · 2 years 9 months

<p>Managed Facebook & Instagram business pages for 3+ small businesses, increasing average reach by 40% through targeted content strategies.<br>
Designed professional marketing creatives (posters, banners, ads) using Canva; delivered 50+ social media posts across multiple clients.<br>
Planned, launched, and optimized paid Facebook Ads campaigns using Ads Manager — managed budgets, targeting, and A/B testing.<br>
Conducted basic keyword research and on-page SEO improvements; tracked performance using Meta Business Suite & basic Google Analytics.<br>
Communicated with clients via Zoom and WhatsApp; maintained delivery timelines and reported campaign results professionally.</p>

Digital Marketing Specialist

Self-Employed · UAE & Online
Jan 2024 - Present · 2 years 9 months

<p>Managed Facebook and Instagram pages for 3+ small businesses, growing average reach by 40% through targeted content strategies.<br>
Designed marketing creatives (posters, banners, ad sets) in Canva; delivered 50+ social media posts across clients.<br>
Planned and optimized paid Facebook Ads campaigns via Ads Manager, including budgeting, audience targeting, and A/B testing.<br>
Carried out basic keyword research and on-page SEO improvements; tracked results with Meta Business Suite and Google Analytics.<br>
Coordinated with clients over Zoom and WhatsApp, maintaining delivery timelines and reporting campaign performance.</p>

Digital Marketing Specialist (Freelance)

Self-Employed – UAE & Online
Jan 2024 - Present · 2 years 9 months

Managed Facebook & Instagram business pages for 3+ small businesses, increasing average reach by 40% through targeted content strategies., Designed professional marketing creatives (posters, banners, ads) using Canva; delivered 50+ social media posts across multiple clients., Planned, launched, and optimized paid Facebook Ads campaigns using Ads Manager — managed budgets, targeting, and A/B testing., Conducted basic keyword research and on-page SEO improvements; tracked performance using Meta Business Suite & basic Google Analytics., Communicated with clients via Zoom and WhatsApp; maintained delivery timelines and reported campaign results professionally.

Digital Marketing Assistant (Freelance)

Self-employed (Online Projects) · Abu Dhabi , Abu Dhabi , United Arab Emirates (UAE)
Aug 2025 - Jan 2026 · 4 months

<p>As a Freelance Digital Marketing Assistant, I managed Facebook and Instagram pages for various small businesses, ensuring their online presence was consistent and engaging. I was responsible for creating and curating compelling social media content and posts that resonated with the target audience, leading to increased engagement and brand visibility. I also ran small ad campaigns using Facebook Ads Manager, optimizing the campaigns for maximum reach and conversion. In addition, I gained hands-on experience in basic SEO and analytics, using these tools to improve website traffic and search engine ranking. My role required a strong understanding of digital marketing trends and strategies, as well as the ability to analyze and interpret data to inform decision-making.</p>

IT Support & Hardware Intern

Computer Service Center, Lahore
Mar 2023 - Aug 2023 · 5 months

<p>Diagnosed and resolved hardware issues (RAM, HDD, GPU, display, power supply) on 30+ customer machines per month.<br>
Performed clean OS installations (Windows 10/11), driver configuration, and software setup including MS Office & antivirus.<br>
Used USB boot tools, disk formatting utilities, and recovery environments for system restoration.<br>
Provided first-level technical support and customer service, maintaining high satisfaction rates.<br>
Maintained basic inventory records for hardware parts and completed job cards for each repair.</p>

IT Support & Hardware Intern

Computer Service Center · Lahore
Mar 2023 - Aug 2023 · 5 months

<p>Diagnosed and resolved hardware faults (RAM, HDD, GPU, display, PSU) on 30+ customer machines per month.<br>
Performed clean OS installations (Windows 10/11), driver configuration, and software setup including MS Office and antivirus.<br>
Used USB boot tools, disk formatting utilities, and recovery environments for system restoration.<br>
Delivered first-level technical support and customer service, maintaining high satisfaction rates.<br>
Maintained hardware inventory records and completed job cards for each repair.</p>

IT Support & Hardware Intern

Computer Service Center, Lahore
Mar 2023 - Aug 2023 · 5 months

Diagnosed and resolved hardware issues (RAM, HDD, GPU, display, power supply) on 30+ customer machines per month., Performed clean OS installations (Windows 10/11), driver configuration, and software setup including MS Office & antivirus., Used USB boot tools, disk formatting utilities, and recovery environments for system restoration., Provided first-level technical support and customer service, maintaining high satisfaction rates.

Maintenance Intern

IT & Computer Local Computer Shop, Lahore

Assisted in computer hardware repair and troubleshooting, Installed operating systems and basic software, Provided basic customer support for tech issues

Skills

Social Media Management Microsoft Office (Word Excel PowerPoint) Basic Hardware Repair & Maintenance Internet Browsing & Email Handling Facebook Ads Creation & Targeting File Management & Data Entry Basic Networking Knowledge Quick Learner & Adaptive Google Docs / Google Sheets Hardware Repair OS Installation Software Configuration Driver Installation Network Troubleshooting Ticketing Helpdesk Support Remote Support AnyDesk Active Directory Basics Cybersecurity Awareness Facebook Ads Manager Canva Content Creation SEO Meta Business Suite Google Analytics MS Word MS Excel MS PowerPoint Google Docs Google Sheets Email Outlook Gmail Data Entry Filing Zoom Microsoft Teams Typing Computer Fundamentals MS Office Suite Basic Networking IT Troubleshooting Social Media Marketing Google Ads Content Marketing Campaign Analytics Freelancing Computer Science Team Player Fast Learner Punctual Detail-Oriented Problem Solver Adaptable Client-Focused Multilingual Hardware repair OS installation Windows 10 Windows 11 Software configuration Driver configuration Basic network troubleshooting Helpdesk ticketing Remote support Active Directory Cybersecurity awareness Social media management Content creation Basic SEO Excel PowerPoint Teams Data entry
Report this Profile?