gilberto freitas vilaca

gilberto freitas vilaca

Salesforce Practice Leader & AI Strategist
Brazil
English, French, Portuguese

About Me

Salesforce Practice Leader and AI Strategist with 25+ years driving revenue growth through CRM transformation, intelligent automation, and enterprise integrations. Founded and scaled Cloud2b to Salesforce Platinum Partne…

Experience

CEO & Founder

Cloud2b
Feb 2010 - Present · 16 years 8 months

<p>Built Latin America's leading independent Salesforce practice from startup to Platinum Partner, managing 300+ concurrent projects and 60+ consultants<br>
Scaled to 1,600+ implementations for GE, Embraer, Pernod Ricard, MetLife, Pearson, Saint-Gobain, Baxter, Alelo<br>
Achieved 8.9/10 CSAT consistently, 30%+ YoY growth for 8 consecutive years, reaching ~$3M ARR organically<br>
Pioneered AI-augmented delivery integrating N8N and Make workflows with Salesforce: automated data migration, lead enrichment, document generation, reducing implementation timelines by 40%<br>
Built integration practice with Informatica, MuleSoft, Magic Software, AWS connecting Salesforce to ERPs (SAP, TOTVS, Oracle)<br>
Expanded to monday.com (400+ clients, 600% first-year growth) and ClickUp Enterprise accounts<br>
Currently deploying AI agents using N8N + LLM pipelines for automated proposal generation and intelligent workflow orchestration</p>

Sales Manager, Brazil

Valuenet
Jan 2007 - Feb 2010 · 3 years 1 month

<p>Created entire sales department from scratch: processes, pipeline management, partner relationships<br>
Delivered 600% revenue growth in Year 1 through enterprise account development</p>

Sales Manager, Rio de Janeiro

PC Sistemas (Grupo TOTVS) · Rio de Janeiro
Mar 2006 - Jan 2007 · 10 months

<p>Opened Rio de Janeiro office for national ERP company (Delphi/Oracle for retail)<br>
Grew active customer base from 4 to 14 accounts within 12 months, exceeding $400K annual target</p>

Sales Manager, Brazil

Logical Systems / Sales Voodoo · Brazil
Sep 2004 - Mar 2006 · 1 year 6 months

<p>Managed national sales (HQ + 14 regional reps) for early SaaS CRM platform<br>
60% revenue increase for 6 consecutive quarters against $1M/year recurring target</p>

Operations Manager

NET/Virtua
Nov 2003 - Sep 2004 · 10 months

<p>Managed sales operations across 19 telecom retail stores in Rio de Janeiro's major shopping centers</p>

Partner & Sales Director

Recria Fachadas e Interiores
Jan 1994 - Jan 2003 · 9 years

<p>Co-founded and scaled from $5K investment to $3M revenue and 45 employees<br>
Delivered 80+ Telefonica/Vivo storefronts and 130+ partner stores across Brazil</p>

Stock Market Manager

Buriti Corretora de Mercadorias
Jan 1988 - Jan 1994 · 6 years

<p>Managed commodities trading for Sadia, Perdigão, Ceval/Bunge<br>
Grew firm to largest brokerage in Distrito Federal and Goiás</p>

PROJECTS

Embraer - Salesforce

Duration : 01-Mar-2023 - 30-Sep-2023

<p>Salesforce implementation over the 3 different divisions of Embraer. Executive Jets, Military and Commercial Fleet.</p><p>6 months of project and we rolled out almost 1,000 employees from legacy systems to Salesforce Sales and Service Cloud</p>

Certifications

Agentforce Service Cloud

Salesforce · San Francisco , California , United States of America (USA) · 2013

Agentforce Sales Consultant

Salesforce · San Francisco , California , United States of America (USA) · 2012

Agentforce Consultant

Salesforce · San Francisco , California , United States of America (USA) · 2010

Skills

Salesforce Sales Cloud Service Cloud Platform Development CPQ Field Service Lightning Marketing Cloud AI Agent Design LLM Integration OpenAI Claude Gemini Predictive Analytics Lead Scoring N8N Make Integromat MuleSoft Informatica Dell Boomi REST APIs SOAP APIs SOA Data Pipelines P&L Management Team Scaling Partner Ecosystems Enterprise Sales Delivery Methodology AWS monday.com ClickUp Magic Software SAP TOTVS Oracle
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