About Me
Results-oriented with over three years of experience in leading and executing successful campaigns across diverse platforms. Proficient in digital advertising, SEO optimization, and data analysis. Skilled in turning data…
Results-oriented with over three years of experience in leading and executing successful campaigns across diverse platforms. Proficient in digital advertising, SEO optimization, and data analysis. Skilled in turning data into actionable insights, optimizing databases, and implementing data governance standards. Proficient in SQL, modelling, and data integrity practices, with a proven ability to support data-driven decision-making.
Experience
Data Analyst
Support data-related projects by identifying user needs, collecting data, performing data analysis, interpreting and visualizing both time series process data, and manufacturing/operational data, and reporting insights
Extract data from data platforms (database, machines, and sensors), track, analyze and report Key Performance Index (KPIs) & operational status.
Perform data cleaning and data wrangling for analysis and analytics modelling.
Update the regional operational dashboard.
Support implementation of digital-tier meeting dashboard through data automation and analysis solutions.
Review of digitalization project initiatives to ensure timely completion and value delivery.
Data Analyst
Support data-related projects, Extract data from data platforms, Perform data cleaning and wrangling, Update regional operational dashboard, Review digitalization project initiatives
Digital Team Lead
Developed and implemented digital communication strategies to enhance internal and external stakeholder engagement.
Oversaw the creation of visually compelling multimedia content, including videos, infographics, and presentations, ensuring alignment with organizational branding standards.
Conducted staff training sessions, both internally and externally, on digital communication tools and techniques to foster engagement and professional growth.
Managed the production and quality assurance of video content to support project initiatives and enhance digital storytelling efforts.
Analyzed digital campaign performance using data-driven insights to optimize communication strategies and improve audience reach.
Collaborated with cross-functional teams to produce high-quality digital and print publications, ensuring consistency with organizational objectives.
Contributed to the management of social media platforms, driving audience engagement and monitoring trends to refine communication strategies.
Digital Team Lead
Developed and implemented digital communication strategies, Oversaw creation of multimedia content, Conducted staff training sessions, Managed video content production, Analyzed digital campaign performance, Contributed to the management of social media platforms
ADS & SEO & Email Specialist
Developed and executed SEO strategies that enhanced the company's organic search visibility by 30%, driving website traffic and user engagement.
Conducted in-depth keyword research and optimized website content to improve search engine rankings and overall user experience.
Designed and implemented targeted email marketing campaigns, managing customer databases and analyzing campaign performance to ensure continuous improvement.
Collaborated with marketing and design teams to create visually compelling and brand-aligned content across digital platforms.
Strategically managed multi-platform paid advertising campaigns on social media (Instagram, Facebook, Twitter, LinkedIn) and Google Ads, optimizing audience reach and campaign objectives.
Contributed to analytics and performance tracking to inform data-driven improvements in communication strategies and stakeholder engagement efforts.
Leveraged experience in multi-platform advertising to strategically set up paid advertising campaigns across social media platforms (Instagram, Facebook, Twitter, LinkedIn) and Google Ads, optimizing for audience reach and campaign goals
ADS & SEO & Email Specialist
Developed and executed SEO strategies, Conducted keyword research and optimized content, Designed and implemented email marketing campaigns, Managed multi-platform advertising campaigns, Contributed to analytics and performance tracking