work from home - Digital Marketing Strategist eCommerce

Job Description

• Constantly optimise the performance of your campaigns using various tools and platforms
• Work with internal or external designers, copywriters and video editors to create and constantly optimise high performing creative materials (ad copy and design, video ads and landing pages)
• Perform A/B testing on all aspects of your campaigns to ensure high performance
• Create detailed media plan for all clients and a detailed list of goals and KPIs to go after daily, weekly and monthly
• Create a reporting system and dashboards based on goals and KPIs through Google Data Studio (and/or other tools)
• Keep up to date on the latest changes and new trends within the industry and apply them to your daily work in addition to competitor research and analysis
• Own and manage relevant relationships with partners and clients through all relevant channels (slack, email and whatsapp)
• Create client-facing reports such as weekly and monthly metrics and pitch decks.
• Present campaign performances to clients on a regular basis.
• Create relevant standard operating procedures
• Use Clickup as the primary Project Management Software
• Contribute in the growth of our community by sharing learning posts and holding live Q&A sessions
• Use and continually develop leadership skills
• Perform other related duties

Job Requirements

• Experience in media buying for 2-8 years (performance marketing campaigns)
• Managed ad spend of at least $10k/month profitably
• You love data and numbers and are obsessed with testing different scenarios until you find the winning system
• Significant experience in ecommerce and/or online education (webinars, online courses)
• Ability to hit the ground running with no significant direction
• Excellent client-facing and internal communication skills
• Excellent written and verbal communication skills (Fluent in English and Arabic)
• Strong organizational and planning skills and excellent time management skills, ability to multitask, and prioritize work

Preference (having one or more can significantly increase your chances):

• Data related education/experience
• Copywriting experience (ads, websites etc)
• Email Marketing