STRATEGIC PLANNER
STRATEGIC PLANNER
Posted on :
05-12-2023
Employer Active
1 Vacancy
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Job Description
Req ID : 2384028
YAM112003 is looking for a Strategic Planner to be included in its Strategic Services Department. The person in this role must have a knowledge of branding techniques and marketing frameworks while being able to think out of the box to enable creativity and identify actionable consumers insights. He/she will report to the Head of Strategy and will collaborate crossdepartment with creative directors.
Responsibilities:
- Support to assess brand positionings monitor the competitive arena and identify market opportunities for our clients and prospects.
- Build brand positionings and crosschannel strategies.
- Support to manage researches on creative solutions consumer trends best cases and marketing channels on an ongoing basis.
- Support to define target audiences and identify consumer insights.
- Partner with the creative team to identify creative ideas in line with brand objectives and consumer behaviours.
- Develop communication strategies both online and offline.
- Manage presentations and create impactful narratives.
Requirements:
- 3 years of experience in a similar role.
- Knowledge of brand communication and marketing principles.
- Knowledge of social media and digital content.
- Experience in advertising strategies media frameworks and content formats.
- Excellent use of MS Powerpoint.
- Excellent written and verbal communication skills.
- Basic knowledge of MS Excel and comfortable with data.
- Very good English.
Employment Type
Full Time
Key Skills
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