Employer Active
Lead strategy for social media and influencer programs, including channel specific initiatives (primarily Instagram), and seasonal/brand campaigns
Define program objectives, target audiences, strategies/tactics, deliverables, timeline, and value measurement
Analyze program performance to improve opportunities, performance, and partnerships
Work with cross-functional teams including the social media team, PR, product marketing, content marketing, and digital marketing operations
Full Time
Marketing / Brand Management / Marketing Research / Digital Marketing