Marketing Manager

About our client

Our client is a an OTA company with years of experience and presence in India the Philippines Indonesia Singapore and UAE.

Responsibilities

• Content Strategy Research & Implementation
• Develop and implement successful community initiatives incorporating engagement content and twoway communications across social media platforms for all community segments.
• Discover trending topics community needs and interests across social media adjusting content and messaging.
• Collaborating with crossfunctional teams (Sales Product Operations & Legal) to craft effective and relevant social content

• Social Media Marketing
• Creating managing and growing the companys presence through blogs Twitter Facebook LinkedIn Instagram and other strategically relevant online properties.
• Build conversation with other social influencers and media in the space
• Work closely with the team to plan and execute an engaging social content pipeline across channels and maintain a calendar

• Community Relations
• Manage and monitor online feedback / reviewing discussions across social media and address important mentions in realtime through reply probe escalation and documentation

• Analytics & Reporting
• Define metrics for the social channels and campaigns
• Use analytics and other measurement tools to provide reports on metrics and campaign feedback on a periodical basis with performance and actionable insights for leadership
• Continually find ways to improve on those metrics through testing and new initiatives

• Business Development
• Responsible for strategic business development and sales through social media

Requirements

• 5 years of experience in market research social media / digital marketing online communities or consumer insights
• Thinks strategically but stays on top of tactical execution
• Good in numbers and analytics reports
• Ability to collaborate effectively with internal stakeholders and external partners
• Internet and technology savvy; experienced with blogs social networks mobile apps etc.
• Strong writing and communication skills in both English and Indonesian
• Strong proofreading and grammar skills in both English and Indonesian
• Proficient in Microsoft Word Excel PowerPoint SEO Google Analytics

Remote Work :

No