Lead Acquisition Specialist

• Prospecting generating qualifying processing and following up on leads and conducting research to identify potential prospects Industry trends and competitor activities.
• Contact Generation Data Scraping Validation and Data Management
• Collaboratively work with the marketing team to develop lead generation strategies to generate lead opportunities with prospective customers
• Initiating lead/demand generation strategies that include inbound/outbound sales and marketing campaigns and initiatives
• Maintain consistent concise and accurate internal and external communications
• Providing consistent concise accurate and timely weekly/monthly sales lead gen activity reports to management
• Track key social media metrics and provide regular reports on the performance of social engagement efforts offering insights and recommendations for improvement
• Build applicant sources by researching and contacting community services colleges media and internet sites; providing organization information opportunities and benefits; making presentations; and maintaining rapport
• Demonstrating a commitment to the technology industry and staying educated on the new regulations changes innovations and trends
• Achieving sales lead gen and appointment quotas; maintaining strong MIS of all leads and accounts
• Work closely with crossfunctional teams to align with overall business objectives and contribute to the achievement.

• 2 years of strong experience in a lead generation role for the US/UK market; preferably into higher ed tech/ eLearning industry
• Extensive knowledge of Data research and mining
• Proven track record of exceeding PreSales/Lead Generation target
• Ability to selfmotivate multitask and work independently or within a team.
• Must have excellent skills on excel
• Strong experience using technology tools to support Lead generation
• Show a proven track record achieving sales lead gen and appointment quotas
• Ability to multitask daily projects and commitments and employ structured selling methods
• Proficient in MS Office products (Excel Word MS Outlook MS PowerPoint)Experience with CRM Software

data segmentation,b2b marketing,lead cultivation,lead development,information research,database development,pipeline management,email campaigns