Head of Marketing
Head of Marketing
Posted on :
27-02-2024
Employer Active
1 Vacancy
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Job Description
Req ID : 2574570
Role Overview
We are seeking a highly experienced and dynamic individual to join our team as the Head of Marketing. The ideal candidate will have at least 4 years of experience in growth and marketing with a proven track record of driving successful marketing strategies and achieving business growth. As the Head of Marketing you will be at the forefront of our growth trajectory steering our marketing efforts across three distinct B2B SaaS products. Your role is pivotal in shaping our marketing strategy across various industries and product lines ensuring we generate highquality leads to meet our ambitious sales targets. You will lead a compact yet effective team of growth marketers and content specialists.
Responsibilities
Design and execute a cohesive marketing strategy that aligns with our aggressive growth plans and helps increase brand awareness.
Drive an effective and costefficient lead generation engine to support growth
Lead and manage a team of marketing professionals providing guidance and support to ensure the successful implementation of marketing campaigns.
Conduct market research and analysis to identify new opportunities.
Collaborate with crossfunctional teams to develop and implement integrated marketing campaigns across various channels including digital social media and traditional marketing.
Monitor and analyze marketing performance metrics making datadriven decisions to optimize campaigns and drive results.
Manage the marketing budget and allocate resources effectively to maximize ROI.
Build and maintain strong relationships with key stakeholders including internal teams external agencies and partners.
Stay uptodate with industry developments and emerging marketing trends sharing knowledge and best practices with the team
Qualifications
4 years of experience in the field of digital and growth marketing for B2B SaaS/Software company
Experience in marketing to small and midsize companies / USbased companies is a plus.
Professional; degree in Marketing Business Administration or a related field.
Proven track record of developing and implementing successful marketing strategies that have resulted in business growth.
Strong leadership and management skills with the ability to inspire and motivate a team.
Excellent analytical and problemsolving abilities with a datadriven approach to decisionmaking.
Exceptional communication and interpersonal skills with the ability to build relationships and collaborate effectively with internal and external stakeholders.
Proficient in using marketing tools and platforms including CRM systems analytics software and social media management tools.
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Employment Type
Full Time
Key Skills
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