Google Analytics SME

Role: Senior Google Analytics Specialist

Location: Austin TX

Responsibilities

• Bachelors degree in Marketing Computer Science Information Technology or a related field.
• 5 years of experience in digital analytics with a strong focus on Google Analytics
• Implement configure and troubleshoot Google Analytics and Google Tag Manager setups.
• Develop custom tracking solutions using JavaScript HTML and CSS to capture required data.
• Conduct thorough audits of existing analytics implementations and recommend improvements.
• Analyze website data to identify trends insights and opportunities for optimization.
• Create and maintain dashboards and reports to track key performance indicators (KPIs).
• Collaborate with crossfunctional teams to support datadriven decisionmaking.
• Stay uptodate with the latest trends and changes in SEO analytics and digital marketing.
• Provide training and support to team members on Google Analytics and data analysis best practices.
• Be open to learning and adapting to new technologies and analytics tools.
• Proficient in JavaScript HTML and CSS.
• Experience with Angular React or similar frameworks is preferred.
• Certification in Google Analytics is a plus.