Digital Marketing Supervisor
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Job Description
Responsibilities:
• Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
• Development and budgeting of digital delivery channel.
• Performance monitoring for social media & website and conversion tests.
• Brainstorm new and creative growth strategies.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Identify trends and insights, and optimize spend and performance based on the insights.
• Provide internal reports on a regular basis.
• Collaborate with agencies and other partners.
• Work with various content formats such as blogs, videos, audio podcasts, etc.
• Ensure that the brand message is consistent.
Employment Type
Full Time
Company Industry
Department / Functional Area
Marketing / Brand Management / Marketing Research / Digital Marketing
