Digital Marketing Ma....
Digital Marketing Manager - Giza Systems
Posted on :
02-03-2024
Employer Active
1 Vacancy
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Job Description
Req ID : 2585375
Job Description
- Planning developing implementing and managing the overall digital marketing strategy including web SEO database marketing email and social media to promote the companys brand and equity. His/her duties include planning campaigns analyzing metrics and identifying trends. Have experience in art direction and social media
- Plan and implement the digital and inbound marketing strategies for the corporate communications plan in alignment with corporate strategy and objectives
- Ensure the development of digital communications materials in tandem with creative team for clients partners stakeholders internal use employees and prospects
- Plan and execute all digital marketing including SEO/SEM marketing database email social media and display advertising campaigns to drive traffic and engagement
- Execute effective brand and channel marketing strategies identify growth opportunities using customer insights to increase brand awareness and equity in key regions
- Design build and manage our social media presence on different platforms
- Prepare accurate reports on our marketing campaigns overall performance.
- Identify the latest trends and technologies affecting our industries and regions.
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate endtoend customer experience across multiple channels and customer touchpoints
- Improve the design UX traffic and content of the website
- Create paid campaigns on social media platforms
- Maintain consistent brand messaging throughout all platforms
- Create email blast campaigns to target key customers and stakeholders
- Use advanced metrics to measure the success of marcoms campaigns
- Oversee and manage all contests giveaways and other digital projects.
- Work with different teams to brainstorm new and innovative growth strategies.
- Ensure synergy among different departments and LoBs in terms of corporate communications and marketing activities
- Participate in other projects and perform other tasks as assigned
- Evaluate important metrics that affect our website traffic service quotas and target audience.
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs)
- Identify trends and insights and optimize spend and performance based on the insights
- Supervise corporate visual identity by ensuring alignment of marketing collaterals with branding identity
- Responsible for allocation of expenditures
- Collaborate with other teams on projects to raise Giza Systems profile
- Ensure that Giza Systems standards for communications are adhered to across the organization
- Manage and supervise digital team
- Foster teamwork and collaboration within the team
- Provide opportunities for on the job training and staff development throughout the year
- Develop and maintain key relationships with different stakeholders
- Collaborate and support different teams within organization
- Drive positive culture and build positive relationships within team and stakeholders
- Maintain good relationships with different stakeholders
- Disseminate information on key elements and factors to enhance customer satisfaction and promote retention
- Manage corporate communications on social media platforms intranet and website to raise Giza Systems profile to increase brand awareness
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Employment Type
Full Time
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