Digital Marketing Assistant Manager
Posted on :
21-02-2024
Employer Active
1 Vacancy
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Job Description
Req ID : 2549514
- Develop and implement digital marketing strategies to increase brand awareness, generate leads, and drive customer acquisition.
- Collaborate with internal teams to create compelling content, including website copy, social media content, email campaigns, and more.
- Manage and optimize digital advertising campaigns across platforms such as Google Ads, Facebook Ads, LinkedIn Ads, etc.
- Monitor and analyze key performance indicators to measure the effectiveness of digital marketing campaigns and optimize strategies accordingly.
- Stay up-to-date with the latest digital marketing trends and best practices, and make recommendations for continuous improvement.
- Develop and maintain strong relationships with external partners, agencies, and vendors to support digital marketing initiatives.
- Translate business goals into digital marketing objectives, creating and communicating marketing targets/briefs.
- Develop and implement best practices for digital marketing, ensuring consistency and high-quality standards across all campaigns.
- Establish processes and workflows to streamline digital marketing activities, from campaign ideation to execution and analysis.
- Monitor and suggest improvements for the usability, and content of the company’s websites.
- Benchmark digital activities against those of our competitors to improve our digital marketing strategy and tactics.
- Use his/her analytical skills to track, monitor, and optimize digital presence and campaigns based on historical performance.
- Prepare qualitative and quantitative analysis reports and dashboards of the company’s performance in all dimensions of digital marketing efforts, showcasing the impact achieved.
- Oversee the work of external consultants/suppliers, including web developers, videographers, and online agencies.
Employment Type
Full Time
Department / Functional Area
Marketing / Brand Management / Marketing Research / Digital Marketing
Key Skills
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