Content Strategy Lead
Posted on :
11-02-2024
Employer Active
1 Vacancy
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Job Description
Req ID : 2271944
Responsiblity:
- Developing clear and engaging content that is consistent with the company's brand image and addresses both business goals and consumer needs.
- Analyzing content marketing data to identify trends and anticipate consumer needs.
- Performing content audits to assess how well existing content is performing.
- Performing content gap analyses to determine what type of content is missing and what is needed.
- Delegating tasks to writers and editors and providing feedback.
- Creating, adjusting, and managing the editorial calendar.
- Establishing style guides that specify the writing style and tone needed to create engaging content.
- Developing a solid understanding of the target audience through online and traditional market research.
Employment Type
Full Time
Company Industry
Department / Functional Area
Key Skills
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