Marketing Manager

YOUR RESPONSIBILITIES

• Manage the hotels digital marketing strategy across all channels

• Manage and maintain the hotel website content updates performance monitoring UX improvements

• Develop and execute SEO strategy managing external contractor for on-page technical and local SEO to drive organic traffic growth

• Create and manage all marketing collateral including all menus for F&B digital and print ensuring brand consistency

• Build and manage EDM campaigns end-to-end copywriting design segmentation scheduling and performance reporting

• Grow and maintain the hotels email database ensuring list health and audience segmentation

• Brief and manage external agencies designers photographers and content creators

• Coordinate F&B spa events and accommodation marketing campaigns

• Track and report on performance metrics traffic conversions bookings open rates ROI

• Work closely with Revenue Management to align campaigns with rate strategy and demand periods

 WHAT WE ARE LOOKING FOR

•  35 years marketing experience ideally in luxury hotel or hospitality

• Proven digital marketing skills SEO SEM paid social email marketing

• Hands-on EDM experience proficient in platforms such as Revinate

• Website management Meta & Google Paid Ad

• Public Relations Experience

• Strong copywriting and creative direction ability

• Ability to produce quality collateral in-house (Canva Adobe Suite or similar)

• Data-driven you track what you launch and iterate based on results

• Self-sufficient you dont need hand-holding you deliver

WHAT WE OFFER

• Competitive salary package

• Amazing Hotel Discounts around the world

• Work at one of Australias most iconic luxury beachfront properties

• Creative freedom and direct access to ownership

Additional Information :

Must be a permanent citizen 

Remote Work :

No

Employment Type :

Full-time