Brand & Campaign Marketing Manager
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Job Location:
Ho Chi Minh City - Vietnam
Monthly Salary:
Not Disclosed
Posted on:
9 hours ago
Vacancies:
1 Vacancy
Job Summary
Job Description:
The Campaign Marketing Manager is responsible for planning and executing integrated marketing campaigns that drive revenue enhance brand positioning and improve customer engagement in a competitive retail environment.
- Build and execute annual campaign roadmap aligned with business objectives and seasonal priorities
- Translate pricing strategies into compelling marketing campaigns and customer-facing messages
- Lead end-to-end campaign lifecycle: consumer insights segmentation planning execution and optimization
- Manage and coordinate with agencies and internal teams to ensure effective campaign delivery
- Monitor campaign performance optimize budget allocation and maximize ROI through data-driven decisions
- Drive personalization strategies to improve customer experience and conversion
- Lead and develop a high-performing team; foster collaboration across departments
- Ensure continuous improvement in campaign effectiveness through analysis and insights
Requirements:
- Minimum 3 years of experience in retail marketing with proven campaign management experience
- Strong expertise in campaign planning brand management and market research
- Experience in budgeting ROI analysis and agency management
- Proven ability to execute high-impact price-competitive campaigns
- Strong strategic thinking adaptability and problem-solving skills
- Leadership experience with ability to coach and develop team members
- High emotional intelligence and strong collaboration skills
- Bachelors or Masters degree in Marketing Business or related fields
- Fluent English communication
Contact:
Email: (Ms. Linh)
Phone number:
Note: We appreciate all applications; however only shortlisted candidates will be contacted
