Brand Marketing Associate-Cebu
Cebu City - Philippines
Job Summary
Description
Requirements
- Assist the Brand Manager in the execution of the 12-month marketing calendar including campaign development rollouts and post-mortem evaluations.
- Coordinate with cross-functional teams (CRM Performance Marketing Creative Ops Social) to ensure campaigns are delivered on time and aligned with brand objectives.
- Support in the production and rollout of brand campaigns including ATL digital influencer and on-ground activations.
- Manage the documentation and tracking of brand budgets timelines and campaign assets.
- Monitor key brand KPIs including awareness engagement trial conversion (up to 3rd ride) and campaign performance across channels.
- Assist in building social and community engagement plans together with the Social and Community teams.
- Coordinate with agency and vendor partners for creative development media placement and brand partnerships.
- Maintain brand consistency across all touchpoints and conduct QA checks for visuals messaging and positioning.
- Support in preparing reports presentations and internal updates for marketing reviews and leadership meetings.
- Adhere to company policies and procedures
- Achieve or exceed targets and key objectives assigned by your Immediate Superior
Requirements
- Bachelors degree in Marketing Business Communications or related field.
- 13 years of relevant experience in brand marketing or campaign management roles. Experience in FMCG or digital-first brands is a plus.
- Strong understanding of marketing fundamentals creative development processes and campaign operations.
- Excellent project management skills and the ability to juggle multiple deadlines at once.
- Comfortable working with cross-functional teams and external partners.
- Passionate about branding pop culture customer behavior and community building.
- Strong written and verbal communication skills.
- Experience using tools like Excel/Sheets PowerPoint/Slides etc for task tracking.
Required Experience:
IC
About Company
Experience fast and reliable motorcycle taxi and delivery service with the number 1 ride hailing app in the Philippines. Book a ride to beat traffic, or get your things delivered on time. Download the app now.