Performance Marketing Manager (all genders)
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Job Location:
Monthly Salary:
Posted on:
8 hours ago
Vacancies:
1 Vacancy
Job Summary
YOUR IMPACT - YOUR ROLE
We are looking for a Performance Marketing Manager (all genders) to own and drive Helpling Singapores paid marketing performance across key digital channels.
This role will focus on execution excellence performance optimisation and data-driven insights to maximise customer acquisition efficiency. You will work closely with the Managing Director and Growth Marketing Manager to translate business priorities into high-performing campaigns.
What Youll Do
This role will focus on execution excellence performance optimisation and data-driven insights to maximise customer acquisition efficiency. You will work closely with the Managing Director and Growth Marketing Manager to translate business priorities into high-performing campaigns.
What Youll Do
- Performance Marketing Execution & Optimisation
- Plan execute and optimise paid marketing campaigns across key channels (e.g. Google Meta and other relevant platforms)
- Continuously monitor campaign performance and implement data-driven optimisations to improve conversion rates and cost efficiency
- Manage day-to-day campaign operations including bidding strategies targeting and budget pacing
- Performance Monitoring & Reporting
- Track and analyse key performance metrics such as CAC conversion rates ROAS and channel-level performance
- Develop regular performance reports and dashboards to provide clear visibility on marketing effectiveness
- Identify trends gaps and opportunities and translate them into actionable recommendations
- Budget Tracking & Efficiency Optimisation
- Work closely with the Managing Director to monitor marketing spend and ensure efficient budget utilisation
- Provide recommendations on budget allocation across channels based on performance insights
- Flag underperforming campaigns and proactively propose optimisation or reallocation strategies
- Experimentation & Growth Initiatives
- Drive continuous experimentation through A/B testing across creatives audiences and landing pages
- Identify and test new acquisition channels tools and strategies to unlock incremental growth
- Collaborate with the Growth Marketing Manager to align performance campaigns with broader growth initiatives
- Tracking Attribution & Funnel Optimisation
- Ensure accurate tracking and attribution across marketing channels (e.g. pixels analytics tools)
- Analyse end-to-end funnel performance and identify drop-off points
- Work with internal teams to improve conversion rates across landing pages and user journeys
- Cross-functional Collaboration
- Partner with the Growth Marketing Manager on campaign messaging and creative direction
- Work with product and operations teams to improve customer journey and conversion outcomes
- Collaborate with external partners or freelancers where required
WHAT YOU NEED TO SUCCEED
- Requirements
- 3 - 6 years of experience in performance marketing or digital marketing
- Strong hands-on experience with paid channels (Google Ads Meta Ads etc.)
- Highly data-driven with strong analytical and problem-solving skills
- Experience with tracking tools (e.g. Google Analytics GTM attribution tools)
- Comfortable operating in a fast-paced execution-focused environment
- Strong ownership mindset with the ability to independently drive results
- What Success Looks Like
- Improved CAC and channel efficiency over time
- Clear visibility of performance metrics and insights
- Consistent pipeline of experiments and optimisations
- Strong alignment between marketing spend and business outcomes
WHAT YOU CAN EXPECT FROM US
- Competitive compensation and performance bonus
- Opportunity to build and scale a fast-growing business unit in Singapore
- Autonomy to lead strategic initiatives with meaningful business impact
- Hybrid work environment with flexibility and trust
- A diverse international team with ambitious goals and a collaborative culture
- Personal and professional development opportunities - we believe in growing our people as we grow the business
APPLY NOW
Ready to drive and optimise Helpling Singapores customer acquisition engine If you are data-driven execution-focused and excited to make a direct impact on business growth wed love to meet you.
Apply now and help us scale home services across Singapore.
Apply now and help us scale home services across Singapore.
About us
The Helpling Group
Helpling started off with the vision to revolutionize the household service industry. It has grown from a Berlin start-up into an international organization with several brands under its umbrella such as MySkills Academy Tiger Facility Services and goodworkvibes. Since 2014 The Helpling Group has expanded into seven different markets across the globe. With different ventures in the household and office service industries The Helpling Group currently employs over 100 people across its headquarters and four regional offices. Thousands of people use its products services and platforms every day and the Helpling Group Companies are committed to their mission to enable all their customers to make the most out of their time!
Required Experience:
Manager
About Company
The Helpling Group Helpling started off with the vision to revolutionize the household service industry. It has grown from a Berlin start-up into an international organization with several brands under its umbrella such as Helpling.de , MySkills Academy , Tiger Facility Services and g ... View more
