Digital Product Owner MarTech (hybrid 5050)

Greene King

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profile Job Location:

Birmingham - UK

profile Monthly Salary: Not Disclosed
Posted on: 7 hours ago
Vacancies: 1 Vacancy

Job Summary

At Greene King we believe Digital will enable us to deliver a step change in the pub experience. We are passionate about building best in class user and customer experiences across our digital products and programmes.  We will live up to being the pride of British hospitality by making sure we deliver digital products that fit into our physical experiences seamlessly; and to ensure our customers come back time and time again.

This is a new role and a significant opportunity to shape and deliver Greene Kings Marketing Technology (MarTech) product strategy. As Product Owner for MarTech you will be responsible for defining owning and delivering the roadmap for key marketing platforms with a particular focus on a content marketing platform and workflow management capabilities that support endtoend campaign delivery.

You will work closely with Creative Marketing Digital Technology and external partners to ensure our MarTech tools enable efficient content creation approval distribution and optimisation at scale. The role will be accountable for translating business and marketing needs into clear product requirements and prioritised backlogs that deliver measurable value.

This position sits within Greene Kings growing digital product function and will play a critical role in its continued maturity. The Product Owner will lead the development and optimisation of our Content Marketing Platform ensuring integrating effectively with our portfolio and align to agreed strategic outcomes. Ownership of the product vision roadmap and ongoing performance will be central to the role.

  • Responsible for the development of the Martech programme across our content marketing platform and other digital products
  • Own and manage the product backlog including requirements definition and refinement of user stories sprint planning and other agile ceremonies
  • Translate high-level product roadmap into achievable product backlog items across multiple digital products
  • Provide insight for defining and planning the overall Product Roadmap based on specialised knowledge in your area
  • Deliver new features and enhancements that support business and user needs
  • Drive performance of your product KPIs and test and optimise
  • Collaborate and engage stakeholders across different business areas
  • Use data and customer insight to inform the decision-making process
  • Work closely with external partners to ensure the best possible outcomes and solutions
  • Help educate and embed product methodology within the business
  • To be the voice of the customer for the MarTech experience within the business

Qualifications :

  • Experience working within an agile scrum environment in digital product development
  • Experience writing detailed User Stories Acceptance Criteria etc.
  • Experience working with and developing content marketing technologies ideally in a retail hospitality leisure travel or equivalent environment.
  • Exceptional business analysis skills able to analyse and map complex business and systems processes and develop effective solutions to customer business and technical challenges.
  • Strong stakeholder engagement able to develop trusted working relationships across business boundaries
  • Strong communications and influencing skills able to analyse and communicate technical concepts to create practical solutions and influence decisions
  • Experience with managing external/3rd party suppliers
  • Strong leadership and influencing skills
  • To be able to work collaboratively and communicate effectively to the wider business
  • An intellectual approach and ability to quickly grasp concepts and solve complex problems

Additional Information :

Were all about rewarding our teams hard work thats why

Youll receive a competitive salary pension contribution as well as:

  • The chance to further your career across our well-known brands  as one of the industrys top apprenticeship providers we can provide training and development at each level of your career. 
  • Discount of 33% for you and 15% for your loved ones on all of our brands  so you enjoy your favourite food and drink at a discount.
  • Free employee assistance program  mental health well-being financial and legal support because you matter!
  • Discount of 50% for you and 25% for your loved ones at our Greene King Inns and hotels. so you can enjoy a weekend away without breaking the bank.
  • Refer a friend  who do you know who could be interested in a new role When they are placed you could earn 1500 for referring them!
  • Wagestream  access your wage before payday for when life happens.
  • Retail discounts  Receive up to 30% off at Superdrug exclusive discounts with three mobile along with many more

Remote Work :

No


Employment Type :

Full-time

At Greene King we believe Digital will enable us to deliver a step change in the pub experience. We are passionate about building best in class user and customer experiences across our digital products and programmes.  We will live up to being the pride of British hospitality by making sure we deliv...
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