Part Time Digital Brand & User Experience Specialist
University Park, IL - USA
Job Summary
APPLICATION INSTRUCTIONS:
CURRENT PENN STATE EMPLOYEE (faculty staff technical service or student) please login to Workday to complete the internal application process. Please do not apply here apply internally through Workday.
CURRENT PENN STATE STUDENT (not employed previously at the university) and seeking employment with Penn State please login to Workday to complete the student application process. Please do not apply here apply internally through Workday.
If you are NOT a current employee or student please click Apply and complete the application process for external applicants.
Approval of remote and hybrid work is not guaranteed regardless of work additional information on remote work at Penn State seeNotice to Out of State Applicants.
JOB DESCRIPTION AND POSITION REQUIREMENTS
The Office of the Senior Vice President for Research is seeking applicants for part-time job of Digital Brand and User Experience Specialist.
Job duties to include:
- Conduct market and competitive analyses to evaluate the branding positioning and communications strategies of peer organizations competing for similar funding partnerships or market opportunities.
- Plan and facilitate discovery workshops with internal teams communications staff leadership business development personnel and other stakeholders to define core messaging visual identity strategic positioning and brand values.
- Develop compelling written and visual content including copywriting graphic design presentations and branded communications materials that translate strategic concepts into cohesive brand assets.
- Design and prototype digital engagement experiences including website concepts social media strategies and CRM-integrated communication workflows.
- Develop launch and maintain websites ensuring content accuracy accessibility usability and alignment with organizational goals.
- Monitor and analyze website traffic engagement metrics brand performance and digital campaign effectiveness; recommend and implement iterative improvements to strengthen organizational visibility stakeholder engagement and partnership opportunities.
Requirements qualifications and/or competencies:
- Experience in branding communications marketing digital strategy or related fields.
- Strong facilitation and stakeholder engagement skills with the ability to collaborate across multidisciplinary teams.
- Proficiency in copywriting graphic design website development and content management systems.
- Familiarity with CRM platforms social media management and analytics tools.
- Strong written and verbal communication skills with the ability to translate complex ideas into clear engaging content.
- Demonstrated ability to manage multiple projects and deliver high-quality work in collaborative environments.
Schedule:
- 24 Hours per week on a flexible schedule
BACKGROUND CHECKS/CLEARANCES
Employment with the University will require successful completion of background check(s) in accordance with University policies.CAMPUS SECURITY CRIME STATISTICS
Pursuant to the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act and the Pennsylvania Act of 1988 Penn State publishes a combined Annual Security and Annual Fire Safety Report (ASR). The ASR includes crime statistics and institutional policies concerning campus security such as those concerning alcohol and drug use crime prevention the reporting of crimes sexual assault and other matters. The ASR is available for review here.
EEO IS THE LAW
Penn State is an equal opportunity employer and is committed to providing employment opportunities to all qualified applicants without regard to race color religion age sex sexual orientation gender identity national origin disability or protected veteran status. If you are unable to use our online application process due to an impairment or disability please contact .
Required Experience:
IC
About Company
Penn State is a major, public, research-I university serving Pennsylvania and the global community. Learn more about our undergraduate, graduate, and doctoral degree programs.