Associate Marketing Manager Remote

Associate Marketing Manager

Tried and True Media (TNT) Remote Reports to Director of Sales & Marketing

About TNT

Were a performance marketing agency for DTC brands in supplements and health & wellness. Weve generated over $1B in sales for our clients since 2017. We run The Scaling Lab podcast and publish weekly insights on whats actually working in DTC growth.

The role

You own TNTs full agency-side content engine. Every newsletter podcast episode LinkedIn post lead magnet and case study deck that drives leads into the agency and our pipeline runs through you. This is a builder seat not a coordinator role you ship the work you dont delegate it.

You report to the Director of Sales & Marketing and work closely with our editing team performance team and sales pipeline.

What youll own

Lead generation

• Scaling Secrets newsletter writing sending growing the list

• LinkedIn organic content and paid ads

• Pillar SEO content and gated content offers

• Lead magnet production end-to-end

Podcast (The Scaling Lab)

• Episode planning guest pipeline outlines

• Final QA on edited episodes before publish

• Social clip selection and review

• Thumbnails descriptions blog versions cross-platform scheduling

• Editing itself is handled by our editing team not your responsibility.

CRM & automation

• Extending our welcome series segmentation and tagging

• Building new opt-in flows for fresh resources

Strategy & operations

• Quarterly strategy planning and end-of-quarter reporting

• Marketing project on-time delivery

• Synthesizing client wins from the performance team into sales-ready case study decks

What youll be measured on

• SQLs delivered to the sales team

• Pipeline contribution from campaigns (organic and paid)

• Newsletter list growth

• Project on-time delivery

Must-haves

• 3 years marketing experience ideally agency or DTC

• Professional written English fluency youll write copy across the website newsletter LinkedIn gated content and ad creative

• Spoken English clarity sufficient for sync and async work with a US-based team

• Demonstrated end-to-end campaign ownership youve taken initiatives from strategy through execution to measurable outcomes not just supported pieces of someone elses plan

• Performance marketing literacy you understand conversion rates CAC LTV and the marketing-to-sales funnel without needing to be taught and you attribute your work to outcomes not just activity

• AI fluency in content workflow ChatGPT or Claude is part of your daily process not an experiment

• Cross-functional fluency youve worked across sales product performance or leadership stakeholders and can coordinate without hand-holding

• Project management discipline you keep multiple workstreams on schedule

Nice-to-haves

• DTC supplement health & wellness or wellness brand experience

• Direct response / VSL funnel experience

• Custom GPTs prompt libraries or AI workflows youve built (not just used)

• CRM hands-on with GoHighLevel HubSpot or Salesforce automations tagging opt-in flows

• Sales or BDR background

• Podcast or video editing skills (useful as backup)

Hours: Part-time to Full-time Opportunity 8:00am-5:00pm EST