Senior Account Manager Retail

Ralco

Job Location:

Marshall, TX - USA

Monthly Salary: Not Disclosed

Posted on: 8 hours ago

Vacancies: 1 Vacancy

Job Summary

About Ralco
Ralco is a family-owned agricultural health and nutrition company with a global presence distributing products in over 40 countries. Inspired by nature and powered by science Ralco develops innovative natural solutions to support plant and animal health. Learn more at .

Job Summary
The Senior Retail Account Manager is responsible for the ownership and growth of their assigned retail accounts by driving profitable revenue expanding distributor and buyer relationships and executing value-based sales strategies aligned with Ralcos solutions. This role focuses on strengthening key partnerships across the retail channel while positioning Ralco as a trusted solutions-first partner across the United States.
This role is accountable for the full scope of account ownership including new account acquisition joint business planning category and shelf performance and in-store execution. The Retail Account Manager will collaborate with marketing and technical teams to deliver consistent value to retail partners.

This job description is not meant to be all-inclusive and duties may vary based on departmental and company needs.

Key Responsibilities

Sales and Profit Growth
- Drive profitable sales growth across the assigned portfolio of retail accounts.
- Identify qualify and secure new retail accounts to expand channel footprint.
Account Planning and Execution
- Create and implement tailored account strategies for top retail customers focusing on growth opportunities and performance targets.
- Establish and maintain active engagement with all key distributor partners.
- Maintain CRM compliance by documenting all customer interactions account activity forecasting and opportunities.
- Pull insights from CRM and category data to inform strategy refine account plans and prioritize sales activities.
Product Launches and Category Performance
- Lead the introduction and adoption of new Ralco products into existing accounts.
- Conduct regular store checks to ensure proper product placement accurate pricing and full compliance with planograms while identifying and correcting merchandising gaps to maximize shelf presence and sales performance.
- Analyze category performance and shelf assortment to identify product gaps unmet consumer needs and competitive opportunities and provide data-driven recommendations to optimize the product mix and drive incremental sales.
Marketing and Field Execution
- Partner with retail marketing teams to develop and execute joint social media and marketing campaigns.
- Train retail and distributor staff on Ralco products programs and selling points through store visits webinars tradeshows and industry events.
- Represent Ralco at tradeshows buyer meetings dealer trainings and industry events.
- Resolve customer issues promptly and professionally gather field insights to support product development and continuous improvement.
Cross-Functional Collaboration
- Collaborate with marketing product specialists technical counterparts and operations to ensure alignment on pricing programs and distribution.
- Forecast account-level volume and build annual business growth plans in collaboration with leadership.

Key Competencies

Core Competencies: Ownership and Accountability Drive and Initiative Communication Relationship Building Collaboration Resourcefulness Integrity Customer Focus.
Technical Competencies: Product and Industry Knowledge Account Planning and Execution Salesforce Management Channel Management Insight Application Financial Acumen.
Leadership Competencies: Strategic Thinking Adaptability Initiative in Problem Solving Business Acumen Execution Discipline.
Ralco Values and Purpose Alignment
- Values: Courageous Curiosity Driven to Deliver Master Your Craft Root for the Team Earn the Relationship
- Purpose: Ralco creates effective natural solutions that address agricultures greatest challenges.

Qualifications

Education: Bachelors degree in Animal Science Agriculture Business or a related field preferred.
Experience: 7 years of related sales or account management experience required. Retail channel experience strongly preferred.
Technical: Proficiency in Salesforce or a comparable CRM and Microsoft Office including Excel.
Travel: Frequent travel required including overnight travel. Valid drivers license and a clean driving record required.
Location: This is a remote position. Travel to Ralco Headquarters and other company events required occasionally.

Physical Requirements

Physical Activity	Rarely	Occasionally	Frequently	Constantly
% of time	*0% to 25%*	*26% to 50%*	*51% to 75%*	*76% to 100%*
Carrying 20 lbs.		X
Climbing		X
Driving				X
Finger Dexterity				X
Hearing				X
Kneeling		X
Lifting 20 lbs.		X
Pulling 20 lbs.		X
Pushing 20 lbs.		X
Reaching			X
Seeing				X
Sitting				X
Standing			X
Twisting			X
Typing				X
Walking				X

Reasonable accommodation may be made to enable individuals with disabilities to perform key work duties.

Required Experience:

Manager

About RalcoRalco is a family-owned agricultural health and nutrition company with a global presence distributing products in over 40 countries. Inspired by nature and powered by science Ralco develops innovative natural solutions to support plant and animal health. Learn more at .Job SummaryThe Seni...

Sales and Profit Growth
- Drive profitable sales growth across the assigned portfolio of retail accounts.
- Identify qualify and secure new retail accounts to expand channel footprint.
Account Planning and Execution
- Create and implement tailored account strategies for top retail customers focusing on growth opportunities and performance targets.
- Establish and maintain active engagement with all key distributor partners.
- Maintain CRM compliance by documenting all customer interactions account activity forecasting and opportunities.
- Pull insights from CRM and category data to inform strategy refine account plans and prioritize sales activities.
Product Launches and Category Performance
- Lead the introduction and adoption of new Ralco products into existing accounts.
- Conduct regular store checks to ensure proper product placement accurate pricing and full compliance with planograms while identifying and correcting merchandising gaps to maximize shelf presence and sales performance.
- Analyze category performance and shelf assortment to identify product gaps unmet consumer needs and competitive opportunities and provide data-driven recommendations to optimize the product mix and drive incremental sales.
Marketing and Field Execution
- Partner with retail marketing teams to develop and execute joint social media and marketing campaigns.
- Train retail and distributor staff on Ralco products programs and selling points through store visits webinars tradeshows and industry events.
- Represent Ralco at tradeshows buyer meetings dealer trainings and industry events.
- Resolve customer issues promptly and professionally gather field insights to support product development and continuous improvement.
Cross-Functional Collaboration
- Collaborate with marketing product specialists technical counterparts and operations to ensure alignment on pricing programs and distribution.
- Forecast account-level volume and build annual business growth plans in collaboration with leadership.

Key Competencies

Core Competencies: Ownership and Accountability Drive and Initiative Communication Relationship Building Collaboration Resourcefulness Integrity Customer Focus.
Technical Competencies: Product and Industry Knowledge Account Planning and Execution Salesforce Management Channel Management Insight Application Financial Acumen.
Leadership Competencies: Strategic Thinking Adaptability Initiative in Problem Solving Business Acumen Execution Discipline.
Ralco Values and Purpose Alignment
- Values: Courageous Curiosity Driven to Deliver Master Your Craft Root for the Team Earn the Relationship
- Purpose: Ralco creates effective natural solutions that address agricultures greatest challenges.

Qualifications

Education: Bachelors degree in Animal Science Agriculture Business or a related field preferred.
Experience: 7 years of related sales or account management experience required. Retail channel experience strongly preferred.
Technical: Proficiency in Salesforce or a comparable CRM and Microsoft Office including Excel.
Travel: Frequent travel required including overnight travel. Valid drivers license and a clean driving record required.
Location: This is a remote position. Travel to Ralco Headquarters and other company events required occasionally.

Physical Requirements

Physical Activity	Rarely	Occasionally	Frequently	Constantly
% of time	*0% to 25%*	*26% to 50%*	*51% to 75%*	*76% to 100%*
Carrying 20 lbs.		X
Climbing		X
Driving				X
Finger Dexterity				X
Hearing				X
Kneeling		X
Lifting 20 lbs.		X
Pulling 20 lbs.		X
Pushing 20 lbs.		X
Reaching			X
Seeing				X
Sitting				X
Standing			X
Twisting			X
Typing				X
Walking				X