Portfolio Marketing Manager – Cancer Registry
Atlanta, GA - USA
Job Summary
Are you a current Elekta employee
Please click here to apply through our internal career site Find Jobs - Elekta.
Want to join a team with a mission to improve and save lives
We continually look for motivated and skilled individuals who are interested in supporting our customers healthcare professionals who use our products to help patients and their communities.
We currently have the following opportunity available - please contact us for more details!
Location: Remote
The Portfolio Marketing Manager Cancer Registry defines and drives positioning value proposition brand narrative and lifecycle strategy for Elektas Cancer Registry portfolio. Partnering cross-functionally (Product Sales Service Engineering and Commercial Operations) and engaging directly with customers this role translates platform capabilities into differentiated messaging and revenue-enabling initiatives that support growth retention adoption migrations and emerging data monetization opportunities.
Responsibilities
- Own portfolio-level positioning segmentation and messaging aligned to business objectives.
- Develop and maintain the Cancer Registry brand narrative and value propositions for clinical IT executive and procurement audiences.
- Lead go-to-market planning for releases enhancements migrations and new offerings (launch narratives enablement and commercialization plans).
- Drive retention and installed-base expansion through customer insights win/loss learnings and targeted campaigns/programs.
- Deliver sales enablement (ROI models business cases competitive positioning) and internal/external training content.
- Own Voice of the Customer and competitive/market intelligence and run a closed-loop feedback process with Product Sales and leadership.
- Support data-driven offerings (data monetization messaging pricing/packaging inputs) and global localization needs.
Authorities
- Own positioning messaging frameworks brand narrative and launch storytelling for the Cancer Registry business area within approved strategy.
- Own portfolio marketing KPIs and sales enablement standards supporting pipeline win-rate adoption migrations and expansion.
Qualifications
Required
- 5 years in portfolio/product/strategic marketing and/or sales within healthcare IT enterprise software or data platforms.
- Experience with cancer registry software/oncology informatics and understanding of registry operations/regulatory environment.
- Strong grasp of healthcare buying processes and multi-stakeholder sales cycles.
- Ability to build differentiated value propositions competitive positioning ROI/business cases and sales enablement/training content.
- Strong analytical and communication skills; effective cross-functional collaborator with proactive outcomes-driven mindset.
- Bachelors degree in Business Marketing Health Informatics or related field (or equivalent experience).
Preferred
- Experience supporting data monetization (analytics/data-driven offerings pricing/packaging inputs enablement).
- Experience adapting messaging and enablement for global/regional markets.
EEO Statement
- We evaluate qualified applicants without regard to race color religion sexsexual orientation gender identity genetic information national origin disability veteran statusor any otherprotected characteristic.
- Here at Elekta you will make a difference. We are a MedTech company that provides software and hardware to hospitals and clinics all over the world.
- We have a responsibility toward our partners and customers to deliver solutions in a secure and sustainable way. Both when it comes to financial and environmental matters but also for our employees to feel that they bring value wherever in the organization they may work.
National Salary Range: $135000-$160000
Required Experience:
Manager
About Company
Helping clinicians treat cancer & brain disorders through precision radiation medicine. Our radiotherapy treatments target the tumour & protect the patient.