Sales ExecutiveAsst. Manager Sales
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Job Location:
Monthly Salary:
Posted on:
4 hours ago
Vacancies:
1 Vacancy
Job Summary
Job Title: Sales Executive Retail
Location: MP
Industry: Construction Chemicals (Tile Adhesives Waterproofing Grouts Repair Mortars Epoxy Admixtures)
Reporting to Area Sales Manager
Job Purpose
To drive retail sales growth of construction chemicals by expanding dealer network increasing product visibility generating demand from contractors/masons and ensuring effective secondary sales in assigned territories.
Key Responsibilities
Retail Sales & Market Development
- Achieve monthly and annual sales targets for assigned territory
- Appoint and develop new retailers and sub-dealers
- Increase secondary sales through effective retailer engagement
- Ensure healthy stock rotation and availability at retail counters
Dealer & Distributor Management
- Manage and strengthen relationships with distributors and key retailers
- Ensure timely order collection follow-ups and payment coordination
- Monitor distributor stock levels and execute stock planning
- Resolve retailer and distributor issues promptly
Influencer Engagement
- Develop strong relationships with masons contractors and applicators
- Conduct product demonstrations site trials and mason meets
- Support retailers with site leads and conversions
Site Visits & Technical Support
- Visit active construction sites to generate demand
- Coordinate with technical team for product application support
- Handle basic product queries related to application and performance
Brand Visibility & Promotions
- Ensure proper brand visibility through shop boards posters and displays
- Execute promotional schemes sampling and local activations
- Track competitor activities pricing and schemes in the market
Reporting & Compliance
- Daily market visit reports and weekly sales updates
- Maintain customer database and sales records
- Adhere to company policies and reporting formats
Key Skills & Competencies
- Strong local market knowledge of Ahmedabad retail construction market
- Good communication and negotiation skills
- Ability to build rapport with retailers and influencers
- Target-driven with strong follow-up discipline
- Willingness to travel extensively within the territory
Qualification & Experience
- Graduate / Diploma (preferred)
- 25 years of experience in retail sales of construction chemicals / paints / building materials
- Experience in tile adhesive waterproofing or similar products preferred
Key Performance Indicators (KPIs)
- Primary & secondary sales achievement
- Number of active retailers and influencers added
- Market coverage and site conversions
- Brand visibility execution
- Distributor stock health and payment discipline
Required Experience:
Manager
About Company
Build smart with Ascolite—superior tile adhesives, waterproofing solutions, walling systems, and structural repair products.
