Influencer Executive

About WPP Media

WPP is the trusted growth partner for the worlds leading brands. With exceptional talent trusted data and intelligence and world-class partnerships all united by ourpioneeringagentic marketing platform WPP Open we help clients navigate change capture opportunity and deliver transformational growth.

WPP Media is WPPs AI-driven media operating unit bringing together media data and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence clients see exactly where how and why their media investment is working.

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Influencer Executive

In todays entertainment economy influence is currency making social and content creators the new media powerhouses. At WPP Media we have a dedicated Social Content and Influencer Marketing capability designed to help brands authentically connect with audiences through the voices they trust most.
Our approach is rooted in creativity data intelligence and cultural fluency. We craft strategic partnerships that drive measurable impact spark conversation and build long-term brand equity.

Our capability offers clients:
End-to-end social and creator campaign management from strategy to reporting
Access to a diverse and vetted creator network
Advanced data and performance analytics
Global reach with local market expertise
Whether clients are launching a product shifting perception or scaling brand love INFLUENCE by WPP Media is built to deliver resultsauthentically creatively and at scale.
Welcome to the future of INFLUENCE. Lets create something extraordinary.

Overview of the role
Were looking for an Influencer Executive at Wavemaker perfect for someone with a strong foundation in influencer marketing whos ready to step into a more client-facing role.
You will be on the ground support managing day-to-day communication with influencers and ensuring that we deliver best in class end to end campaign execution. Youll work closely with your team to enhance brand presence through social media and influencer partnerships contributing to the success and resonance of each campaign.
In this role youll be responsible for campaign workflow and execution product seeding execution reporting / PCR and supporting your teams efforts to meet campaign objectives and engage target audiences effectively.

Overview of Responsibilities:
Campaign Strategy & Activation: Support the implementation of influencer strategies that align with brand objectives contributing to increased engagement awareness and conversions.
Influencer Management: Lead in identifying and coordinating with influencers and content creators to ensure authentic brand collaborations. Manage contract negotiations content briefs workflow management and tracking campaign deliverables.
Content Development: Collaborate with the team on content ideas and support the production of compelling content across social platforms including Instagram TikTok and YouTube ensuring alignment with brand identity and messaging.
Product Seeding: implement product seeding strategies to support brand campaigns new product launches and ongoing brand initiatives.
Performance Analysis & Reporting: Monitor and report on campaign performance using analytics tools contributing insights to optimise future campaigns. You will help track KPIs like engagement reach and ROI and support the team in post-campaign reviews.
Trend Monitoring: Stay informed on social media trends platform updates and emerging influencers to provide insights that help innovate our clients social media approaches.

What you will need:
You should have a passion for social media and influencer marketing along with a basic knowledge of social platforms and the influencer landscape.
You will communicate clearly and provide regular updates to your manager.
When assisting on campaigns youll be responsible for understanding all requirements selecting relevant influencers and providing accurate feedback to ensure content accuracy when it goes live.
You will attend internal status calls for the campaigns youre working on but external calls are optional and decided by your manager.
You should be familiar with reporting templates and technology and able to extract key learnings from campaign performance to suggest future actions.
Youll build strong relationships with talent agents and influencers to streamline onboarding and enhance your negotiation skills.
If needed youll write detailed campaign updates to keep the team informed.
Ability to thrive in a fast-paced dynamic environment
Know how to prioritise You will be responsible for multiple campaigns working with multiple contacts across multiple content deliverables - Its important that you manage your priorities and seek guidance from your manager as required.

Apply Now for INFLUENCE by WPP Media and join the future of influencer marketing. This is your chance to make a lasting impact in the world of influencer marketing and social mediaone campaign at a time.

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