Title: Product Owner - Digital CoBrand Growth & Acquisition Experiences
Location: Remote (Must be based in Miami/South Florida; some ship travel required)
Type: 12Month Contract
Role Overview
We are seeking a strategic datadriven Product Owner to lead digital product experiences that drive cobrand credit card acquisition engagement and spend across the entire guest journeyfrom precruise planning to onboard engagement through postcruise loyalty reinforcement.
Key Responsibilities
-
Define and execute product strategy roadmap and digital vision for cobrand credit card growth.
-
Partner with Brand CRM and Bank of America teams on targeting segmentation and offer strategy.
-
Drive continuous testing personalization and optimization using customer insights and behavioral economics.
-
Lead execution of digital experiences that enhance acquisition funnels and spend mechanics.
Required Qualifications
-
5 years of product management experience ideally within credit cards loyalty or digital financial services.
-
Strong background in cobrand card programs and acquisition/engagement strategies.
-
Proven success launching and scaling mobile/web products; familiarity with modern app technologies and digital payments ecosystems.
-
Deep knowledge of credit card acquisition funnels spend drivers P&L mechanics and reward structures.
-
Experience defining product vision roadmap planning and OKRbased prioritization.
Required Skills:
PRODUCT OWNER
Title: Product Owner - Digital CoBrand Growth & Acquisition Experiences Location: Remote (Must be based in Miami/South Florida; some ship travel required) Type: 12Month Contract Role Overview We are seeking a strategic datadriven Product Owner to lead digital product experiences that drive cobrand ...
Title: Product Owner - Digital CoBrand Growth & Acquisition Experiences
Location: Remote (Must be based in Miami/South Florida; some ship travel required)
Type: 12Month Contract
Role Overview
We are seeking a strategic datadriven Product Owner to lead digital product experiences that drive cobrand credit card acquisition engagement and spend across the entire guest journeyfrom precruise planning to onboard engagement through postcruise loyalty reinforcement.
Key Responsibilities
-
Define and execute product strategy roadmap and digital vision for cobrand credit card growth.
-
Partner with Brand CRM and Bank of America teams on targeting segmentation and offer strategy.
-
Drive continuous testing personalization and optimization using customer insights and behavioral economics.
-
Lead execution of digital experiences that enhance acquisition funnels and spend mechanics.
Required Qualifications
-
5 years of product management experience ideally within credit cards loyalty or digital financial services.
-
Strong background in cobrand card programs and acquisition/engagement strategies.
-
Proven success launching and scaling mobile/web products; familiarity with modern app technologies and digital payments ecosystems.
-
Deep knowledge of credit card acquisition funnels spend drivers P&L mechanics and reward structures.
-
Experience defining product vision roadmap planning and OKRbased prioritization.
Required Skills:
PRODUCT OWNER
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