Business Insights Analyst GM Fleet

Job Description

Role

The Business Insights Analyst is responsible for building and maintaining a single source of truth for GM Fleets product portfolio with a focus on fleet and commercial offerings. This role sits at the intersection of product planning forecasting and sales ensuring our teams have timely accurate information to make portfolio volume and gotomarket decisions.

You will work closely with product planning forecasting marketing and sales enablement to align plans resolve constraints and deliver executive-ready materials that tell a clear product story.

Key Responsibilities

• Product and portfolio Analyst
  • Serve as the primary owner of the GM Envolve product and portfolio record across assigned nameplates and programs.
  • Attend and actively participate in product meetings with Fleet Product Marketing translating decisions and actions into the portfolio record and downstream deliverables.
  • Partner with forecasting sales and marketing to ensure portfolio inputs support volume plans objectives and commercial strategy.
• Portfolio record management
  • Establish maintain and continuously improve a comprehensive product record portfolio:
  • Model specifications (features trims packages regulatory attributes).
  • Pricing (MSRP fleet programs incentive structures key changes vs. prior MY).
  • Competitive intelligence (key competitors price/feature positioning launch activity).
  • Volume plans (by model/trim channel and major customer segment).
  • Constraints and availability (plant content regulatory and other restrictions).
  • Launch cadence (key timing milestones phase-ins/phase-outs MY changeovers).
  • Buildout / startup timing and implications for fleet and rental customers.
  • Ensure all portfolio data is accurate versioncontrolled and easily accessible to cross-functional partners.
• Executive and fieldready materials
  • Own and finalize all product and portfolio decks including leadership reviews and internal readiness materials.
  • Translate complex product pricing and volume information into clear concise visually compelling presentations.
  • Coordinate inputs from product planning finance marketing and sales to ensure alignment before each review.
• Continuous improvement
  • Identify and implement process improvements to increase data accuracy reduce manual work and improve transparency into portfolio decisions.
  • Partner with analytics and IT teams as needed to enhance dashboards tools and reporting related to product and portfolio health.
• Ad Hoc
  • Pull validate and deliver ad hoc Polk/S&P Global registrations and market data in response to internal stakeholder and field team requests.
  • Enter update and reconcile data in FOOS and Track systems to ensure timely and accurate capture of results.
  • Serve as a contact for field sales and account team requests including data pulls standard reports and simple custom analyses.
  • Finalize All Decks
    • Consolidate inputs from multiple stakeholders and finalize review decks for leadership.
    • Check all numbers charts and tables against source data; ensure consistent formatting branding and message flow.
    • Prepare versions tailored for different audiences (e.g. executive summaries vs. working-level detail).
• Qualifications
  • Required:
    • Bachelors degree in Business Marketing Finance Engineering or related field or equivalent experience (5 years automotive OEM analytical experience).
    • Proven ability to manage large complex datasets and maintain high standards for data accuracy and governance.
    • Strong proficiency in Excel and presentation tools (PowerPoint or equivalent); ability to build executive ready decks.
    • Experience working cross functionally
    • Excellent communication skills with the ability to translate technical and commercial details into clear narratives.
  • Preferred:
    • OEM Experience in fleet or commercial vehicle markets.
    • Experience with business intelligence / visualization tools (e.g. Power BI Tableau).
    • Demonstrated success in driving process standardization and cross training across functions.

About GM

Our vision is a world with Zero Crashes Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better safer and more equitable for all.

Why Join Us

We believe we all must make a choice every day individually and collectively to drive meaningful change through our words our deeds and our culture. Every day we want every employee to feel they belong to one General Motors team.

Benefits Overview

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We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required where applicable to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more visit How we Hire.

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