Senior Theatrical Marketing Manager, Europe Brand & Trade Collaborations, Amazon MGM Theatrical Marketing

Amazon MGM Studios is seeking an experienced Senior Theatrical Marketing Manager to oversee Europe trade marketing and pan-regional brand collaboration across Amazon MGMs theatrical film slate. This role will play a critical part in shaping how Amazon MGM releases show up in cinemas and beyond driving standout exhibitor campaigns data-led collaboration with exhibition partners and high-impact brand partnerships that amplify reach and cut through for Amazon MGM theatrical releases across Europe.

You will work cross-functionally with International Home Office Marketing Local Territory teams International Creative and Media teams as well as external partners and agencies to deliver integrated audience-first campaigns in a highly competitive theatrical landscape. This position reports into the Europe Regional Theatrical Marketing Lead.


Key job responsibilities
Collaborations and Promotions
- Support the negotiation and activation of pan-regional brand collaborations that extend the reach and cultural impact of Amazon MGM film releases through integrated co-marketing campaigns.
- Manage the day-to-day relationship with the brand collaborations agency overseeing partner strategy and the full end-to-end process from pitch development through deal execution and campaign activation.
- Support Marketing teams in Amazon MGM local offices on securing and activating in-market promotional collaborations ensuring alignment with regional strategy and global positioning.

Trade Marketing
- Support the Europe trade marketing strategy for Amazon MGM theatrical releases helping developing and executing exhibitor collaborations that unlock incremental marketing value and drive box office results across multiple territories.
- Oversee the development and delivery of stand-out in-cinema executions across Europe ensuring campaigns are creatively bold locally relevant and aligned with global positioning.
- Oversee regional trailering strategy working closely with Intl Creative Distribution and local marketing teams to ensure trailer assets are delivered on time and aligned with release and launch milestones.
- Oversee Amazon MGMs pan-regional relationship with premium format partners (e.g. IMAX ScreenX RealD) supporting strategic collaboration marketing innovation and measurable premium format revenue growth.
- Partner closely with the Europe Digital Marketing Manager to deliver data-driven collaborations with theatrical exhibition partners leveraging audience insights and exhibitor data to improve campaign effectiveness and performance.

Reporting and Analysis
- Track performance evaluate results and share learnings to continuously improve trade marketing and partnership effectiveness across both regional and local Amazon MGM teams in Europe.
- Establish clear campaign and partnership KPIs and success metrics in collaboration with senior leadership.

Cross-Functional Leadership and Team Development
- Act as a key Europe stakeholder for theatrical exhibition and brand partners building strong trusted senior-level relationships across the region.
- Develop strong cross-functional relationships with local regional and international teams to enable the effective rollout of exhibitor and brand partner campaigns.
- Build and maintain strong relationships with Regional and Local Distribution teams ensuring clear alignment on regional trade marketing strategy priorities and campaign rollout.
- Oversee and manage Europe trade marketing and collaborations budgets ensuring campaigns are planned within budget and deliver strong value for Amazon MGM theatrical releases.
- Mentor junior team members and contribute to overall team capability development.
- Champion creative excellence innovation and operational rigor across the organisation.

- Speak write and read fluently in English
- Proven experience in theatrical marketing trade marketing and/or collaboration marketing.
- Strong understanding of the theatrical marketplace with a particular emphasis on in-cinema marketing and execution.
- Experience managing external agencies and cross-functional stakeholders in a fast-paced environment.
- Strong project management skills with the ability to manage multiple high-priority campaigns simultaneously across territories.
- Excellent communication and presentation skills with the ability to influence and align stakeholders both internally and externally.
- Exceptional strategic thinking and analytical capabilities.

- Experience in stakeholder management including influencing executive level global leaders
- Experience working across Europe markets with a strong understanding of regional differences and local market dynamics.
- Experience with international marketing coordination and localisation strategies.
- Experience delivering pan-regional brand collaborationsor sponsorship-led campaigns.
- Comfort working with data insights and performance metrics to inform decision-making and optimise marketing effectiveness.
- A track record of delivering measurable business impact.
- Strong financial acumen with experience in budget ownership and/or P&L management.
- A commitment to mentoring and developing marketing talent.
- A passion for film storytelling and audience-first marketing.

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