Digital Producer
Trussville, AL - USA
Job Summary
Job Title: Content Director/Multimedia Producer/Brand Journalist
The Mission: We are a leading established Home Services company in the Trussville AL. We are currently undergoing a digital transformation to move from traditional marketing to a world-class trust-based media model. We are looking for a high-level Producer and Strategist to own our narrative and manage our internal content production machine.
The Role (Who You Are): You are a Systems Thinker with a background in journalism production or high-level content strategy. You dont just write stories; you build the roadmaps that deliver them. You will be the bridge between ownerships strategic vision and our full-time in-house videographer. You are someone who can walk into a complex operation identify the knowledge gaps our customers have and create the systematic plan to fill them.
Your Primary Objectives:
**Strategic Roadmap: ** Take high-level business goals and translate them into a 12-month multimedia editorial calendar.
Production Management: Direct our full-time videographer. You own the Storyboards and the Scripts; they own the technical execution.
Technical Knowledge Extraction: Conduct interviews with our subject matter experts (technicians and leadership) to turn deep industry knowledge into clear educational assets.
Omni-Channel Distribution: Oversee the deployment of content across our CRM email automation and web platforms to ensure a seamless customer journey.
Brand Authority: Ensure every piece of contentfrom a 30-second social clip to a 1000-word educational guidesolidifies our position as the most trusted authority in the market.
Required Experience:
The Flyer Factor: You have managed content projects from conception to completion without needing micro-management.
Interviewing Excellence: You are a natural investigator. You know how to ask the right questions to get the best information.
Logical Literacy: You understand how content flows through a sales funnel. Experience with CRM automation or marketing logic is a massive plus.
Direct Response Writing: You can write copy that doesnt just inform but moves a customer to take the next step.
Why Join Us You will have the creative freedom of a Mastermind the technical support of a full-time videographer and the stability of a market leader. We dont want a social media poster; we want a Director who can prove the impact of their work through the growth of our brand authority.
Required Experience:
Senior IC
About Company
Perfect Service Heating & Air provides professional heat and AC repair, installation, replacement and maintenance service near Birmingham, AL.