VP, Marketing Effectiveness

Job Description:

The VP Analytics manages a large cross-client analytics team while demonstrating industry leading capabilities both strategically and

operationally. This person takes ultimate responsibility for all work done by their team and for ensuring successful client delivery. He/she/they are also responsible for establishing implementing and advocating vision/strategy (nationally and locally) for the team and for promoting excellence within the discipline.

Job responsibilities:

Leads a cross-functional team performing and delivering data requirements dashboards custom and ad hoc analyses (advertising performance website analytics survey design/analysis ROI modeling cross channel analysis).

Understands the clients business and develops innovative problem-solving approaches; presents deliverables that articulate business value/impact.

Steward development of measurement strategies learning agendas and roadmaps with input from internal stakeholders.

Empowers direct reports to own their client relationships and projects.

Maintains positive collaborative partnerships with internal stakeholders and clients.

Acts as the senior most point of contact point of contact for Marketing Effectiveness adapting to business challenges with agility and direction.

Exhibits strong analytical project management storytelling and communication skills.

Leads new business efforts to enable business growth and development (new and existing accounts).

Leads (and is the voice of) local/national department initiatives elevating the work providing training knowledge sharing and best practices.

Interacts with leadership/management teams; crafts and implements the vision.

Provides thought leadership internally and for clients.

Authors white papers POVs and other industry thought capital; Functions as SME in a domain (mobile performance marketing ecommerce web analytics or social).

Manages performance and career growth of junior team members and assists your junior people managers

Recruits/retains high-performing individuals.

Qualifications:

Bachelors degree in Statistics Economics DataScience orrelated quantitativefield

Mastersdegree preferred

12 years in a quantitative business environment

6 years in marketing analytics with knowledge of the media planning process

Excellent written and verbal communication skills with the ability to convey complex findings in simple terms

Strong organizational skills political instincts and proven-leadership ability

Advanced media measurement capabilities ( MTA) and planning A/B and Match Market testing

Familiarity with MMPs and site analytics: Adobe and Kochava experience is preferred

Demonstrates understanding of media planning and buying with a focus on media measurement and digital tracking including limitations and advantages

Experience in data visualization (Excel Tableau Power BI Datorama)

Advanced in SQL Python or R

Advanced MS Office Skills (MS Word Excel Powerpoint)

Theannualbase salary range for this position is $136000-$ within the salary rangeis based on a variety of factors including relevant experience knowledge skills and other factorspermittedby this position is eligible for discretionary incentive compensation.

Benefits available with this position include:

Medical vision and dental insurance

Life insurance

Short-term and long-term disability insurance

401k

Flexiblepaidtimeoff

At least 15paid holidays per year

Paid sickand safeleave and

Paid parentalleave.

Dentsu alsocomplieswithapplicable state and local lawsregardingemployee leave benefits including but not limited to providing time offpursuant tothe Colorado Healthy Families and Workplaces Actin accordance withits plans and detailsregardingDentsu benefits please visit .

To begin the application process please click on the Apply button at the top of this job posting. Applications will be reviewed on an ongoing basis and qualified candidates will be contacted fornextsteps.

At dentsu we believe great work happens when were connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices currently located in Chicago metro Detroit Los Angeles and New York City are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote depending on the role and business needs. Regardless of your work location we expect our employees to be flexible to meet the needs of our Company and clients which may include attendance in an office.

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